Clean Your Dirty Face Franchise FDD, Profits & Costs (2025)

Clean Your Dirty Face® is a skincare bar franchise that launched in 2015 in Chicago, Illinois. The company operates from its headquarters at 706 N. Wells Street in Chicago and began offering franchise opportunities the same year. Since then, it has grown nationwide, focusing on quick and convenient facial services.
The concept revolves around 30-minute professional facials that use the brand’s own non-toxic, clean skincare line. Clients can also purchase these products to continue their routine at home, creating a simple transition between in-studio treatments and daily skincare.
The brand was developed to make consistent skincare easier, more affordable and more approachable for the average customer.
Clean Your Dirty Face® sets itself apart from traditional spa environments with a simplified facial-bar format, clear pricing and a membership-driven model.
Initial Investment
How much does it cost to start a Clean Your Dirty Face franchise? It costs on average between $132,000 – $331,000 to start a Clean Your Dirty Face franchised facility.
This covers expenses such as build-out, treatment equipment, product inventory and the funds needed to operate the studio during the early weeks of business. The total investment varies based on factors like the size and condition of the space, local construction costs and whether the franchisee decides to lease or buy the location.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $50,000 – $150,000 |
| Skin Boss Training Fee and Travel Expenses | $5,500 – $10,000 |
| Grand Opening Marketing | $5,000 – $15,000 |
| Leasehold Improvements | $38,000 – $88,000 |
| Real Estate | $0 – $11,000 |
| Furniture and Fixtures (including Computer System and POS System Fees) | $10,347 – $21,347 |
| Utilities, Security Deposits, Business Licenses, and Professional Fees | $2,000 – $5,000 |
| Opening Inventory and Supplies | $10,000 – $17,000 |
| Insurance | $950 – $1,500 |
| Additional Funds – 3 months | $10,000 – $12,000 |
| Total Estimated Initial Investment | $131,797 – $330,847 |
Franchise Disclosure Document
Frequently Asked Questions
How many Clean Your Dirty Face locations are there?
As of the most recent publicly available data, Clean Your Dirty Face has about 27 total locations in the U.S.
What is the total investment required to open a Clean Your Dirty Face franchise?
The total investment required to open a Clean Your Dirty Face franchise ranges from $132,000 to $331,000.
What are the ongoing fees for a Clean Your Dirty Face franchise?
A Clean Your Dirty Face franchise pays a 5% royalty fee on gross sales. In addition, franchisees contribute 1% of gross sales to the brand’s marketing fund, which supports national advertising and promotional efforts.
Who owns Clean Your Dirty Face?
Clean Your Dirty Face®” franchise is owned by Shama Patel, who serves as its founder and CEO.
Disclaimer
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