Caring Senior Service, founded in 1991 by Jeff Salter, is a distinguished name in the non-medical home care industry. The company is headquartered in San Antonio, Texas, and began its journey as a franchise in 2002. It specializes in offering a broad range of services aimed at helping seniors maintain their independence at home.
These services include personal care, medication reminders, meal preparation, transportation, and companionship, among others. Caring Senior Service stands out in the crowded senior care market with its GreatCare® method, which ensures quality service delivery.
This method focuses on the care solutions provided, ensuring caregivers are well trained and that the service fits the exact needs of clients. This tailored approach helps to distinguish it from other providers by emphasizing quality and personalization in care.
Number of locations
Here’s how many Caring Senior Service there are in the US today.
| TOTAL UNITS 56 |
| FRANCHISED UNITS 51 |
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 | Caring Senior Service |
| FRANCHISE FEE | $49,000 |
| ROYALTY FEE | 5.00% |
| INITIAL INVESTMENT | $117,000 – $176,000 |
| AVERAGE REVENUE | $673,000 |
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Initial investment
Here’s what you can expect to spend to start a Caring Senior Service franchise.
Note: The table above provides a snapshot of the main costs associated with starting the most common franchise format (as disclosed in the Item 7 of the Franchise Disclosure Document). For a complete overview of all the expenses involved with the various formats offered by the franchisor, please consult the Franchise Disclosure Document.
Franchise fees & Royalties
Here are the main ongoing fees the franchisor will ask you to pay going forward to run the franchise.
Initial Franchise Fee
The initial franchise fee is $45,000.
Royalty Fee
A royalty fee of 5% of Gross Billings or a minimum royalty fee, whichever is greater. The minimum royalty fee is $150 for each two-week period in the first six months.
Marketing/Advertising Fee
The marketing fee is 2% of Gross Billings, payable concurrently with the royalty fee.
Technology Fee
A monthly technology fee of $700, which may be adjusted upon written notice.
Transfer Fees
The transfer fee is 20% of the then-current franchise fee.
Renewal Fees
A renewal fee of $5,000 for unlimited 5-year renewal terms
Revenue & Profits
Here’s how much revenue and profits you can make with a Caring Senior Service franchise.
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| Caring Senior Service |
| FRANCHISE FEE | $49,000 |
| ROYALTY FEE | 5.00% |
| INITIAL INVESTMENT | $117,000 – $176,000 |
| AVERAGE REVENUE | $673,000 |
Franchise pros and cons
The Pros:
- Third-party financing: Caring Senior Service has established relationships with third-party lenders to provide its franchisees with financing to fund their startup costs, inventory, equipment and payroll costs.
- Exclusive territory protection: The franchisor grants its franchisees the right to operate in a protected territory. As long as the franchisees comply with its franchise agreement, it does not authorize any other franchise to operate in the designated area.
- Comprehensive training: The franchisor has a detailed training program to equip its franchisees with the basics and skills to run a Caring Senior Service franchise smoothly. It trains them on growth strategies, hiring staff, customer service and how to launch their clinics.
- Marketing support: The franchisor has targeted marketing and advertising strategies to help franchisees with their public relations and branding. It offers them co-advertising programs, national media, SEO, email marketing, regional advertising and ad templates.
- Simple franchise operations: The franchise can be launched with a minimum of two staff members and low equipment, which lowers the start and ongoing costs.
- Site selection: The franchisor provides its franchisees with site selection criteria to identify a suitable location for their clinics. In addition, it offers them lease negotiations and development assistance.
The Cons:
- Not a home-based or mobile investment opportunity: The franchise cannot be operated from home or a mobile unit. The franchisor requires its franchisees to have a fixed office space or retail facility to work from.
- Not a passive business opportunity: The franchisor does not allow semi-absentee ownership arrangements. Franchisees must take part in the daily operations and management of their centers.
- Not a part-time business: The franchise must open on a full-time basis for at least 40 hours per week.
How to open a Caring Senior Service franchise
Opening a Caring Senior Service franchise involves several steps, designed to ensure you are a good fit for the franchise. Here are the main steps to follow to open a Caring Senior Service franchise.
1. Initial Inquiry and Research
- Understand the Franchise: Research Caring Senior Service to learn about their services, company history, and what makes them stand out in the home care industry.
- Contact the Franchise: Reach out via their official website or contact their franchise development team to express interest and request more detailed information.
2. Review Franchise Disclosure Document (FDD)
- Receive and Review the FDD: You will be provided with the Franchise Disclosure Document that details all the essential information about the franchise, including financial obligations, fees, and legal commitments.
- Consult with Professionals: It is advisable to discuss the FDD with a franchise attorney and a financial advisor to understand your commitments and rights.
3. Financial Assessment and Qualification
- Assess Financial Requirements: Ensure you meet the financial criteria for initial investment and ongoing costs.
- Secure Financing: Explore financing options if necessary. Caring Senior Service may offer financing solutions or you can approach traditional lenders.
4. Formal Application Process
- Submit Your Application: Fill out the franchise application form detailing your financial status, business experience, and motivations for starting the franchise.
- Interview: You may need to attend an interview or several interviews with the franchise team to assess compatibility and readiness.
5. Training and Preparation
- Comprehensive Training: Participate in the training program provided by Caring Senior Service, which includes over 85 hours of pre-opening training covering all aspects of running a home care business.
- Site Selection and Setup: Choose a suitable location for your operation and set up your office according to the franchisor’s guidelines.
Disclaimer
Disclaimer: This content has been made for informational and educational purposes only. We do not make any representation or warranties with respect to the accuracy, applicability, fitness, or completeness of the information presented in the article. You should not construe any such information or other material as legal, tax, investment, financial, or other professional advice. Nothing contained in this article constitutes a solicitation, recommendation, endorsement, advertisement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.
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