Eggs Up Grill, a fast-growing breakfast, brunch, and lunch franchise, was established in Pawleys Island, South Carolina. The brand began its franchising journey in 2005. Eggs Up Grill distinguishes itself with a single-daypart operational model, serving customers from 6 AM to 2 PM, which offers franchisees an enviable work-life balance and operational efficiency.
Headquartered in Spartanburg, South Carolina, Eggs Up Grill continues to attract franchisees with its straightforward and effective business model. The franchise is known for its neighborhood-friendly vibe, where freshly prepared all-American dishes are served in a welcoming environment.
This atmosphere has helped Eggs Up Grill create a strong community connection, making it a local gathering spot across its locations. The brand has consistently been ranked as the top breakfast franchise for three consecutive years by Entrepreneur Magazine, highlighting its success and popularity in the franchise industry.
Number of locations
Here’s how many Eggs Up Grill there are in the US today.
TOTAL UNITS 57 |
FRANCHISED UNITS 56 |
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Eggs Up Grill | |
FRANCHISE FEE | $39,000 |
ROYALTY FEE | 5.00% |
INITIAL INVESTMENT | $413,000 – $765,000 |
AVERAGE REVENUE | $1,038,000 |
Initial investment
Here’s what you can expect to spend to start a Eggs Up Grill franchise.
Note: The table above provides a snapshot of the main costs associated with starting the most common franchise format (as disclosed in the Item 7 of the Franchise Disclosure Document). For a complete overview of all the expenses involved with the various formats offered by the franchisor, please consult the Franchise Disclosure Document.
Franchise fees & Royalties
Here are the main ongoing fees the franchisor will ask you to pay going forward to run the franchise.
Initial Franchise Fee
The initial franchise fee is $45,000. This fee is due upon execution of the franchise agreement and is nonrefundable.
Royalty Fee
Royalties are calculated as 5% of gross sales and are payable weekly.
Marketing/Advertising Fee
The marketing fee, referred to as the Brand Promotion Fund, is currently 1% of gross sales, payable weekly. The total marketing spend, including local advertising, is capped at 4% of gross sales.
Technology Fee
The ongoing technology fee required for various systems and platforms is $450. This fee is due prior to the opening of the restaurant and covers the initial costs associated with setting up and integrating technology systems.
Transfer Fees
Transfer fees apply when there is a change in the franchise ownership. The fee is the greater of $22,500 or 50% of the current initial franchise fee for majority ownership transfers, or the reimbursement of expenses for minority ownership transfers.
Renewal Fees
Renewal fees are equal to the greater of $22,500 or 50% of the then-current initial franchise fee, payable upon renewal of the franchise.
Revenue & Profits
Here’s how much revenue and profits you can make with a Eggs Up Grill franchise.
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Eggs Up Grill | |
FRANCHISE FEE | $39,000 |
ROYALTY FEE | 5.00% |
INITIAL INVESTMENT | $413,000 – $765,000 |
AVERAGE REVENUE | $1,038,000 |
How to open a Eggs Up Grill franchise
Opening a Eggs Up Grill franchise involves several steps, designed to ensure you are a good fit for the franchise. Here are the main steps to follow to open a Eggs Up Grill franchise.
1: Research the Franchise
- Learn about the Brand: Familiarize yourself with Eggs Up Grill’s values, menu, and business model.
- Understand the Market: Assess the demand for breakfast and brunch options in your area and identify potential competition.
2: Review Financial Requirements
- Initial Investment: Ensure you can meet the initial investment, which includes franchise fees and start-up costs.
- Financial Stability: Check that you meet the financial requirements for liquid assets and net worth.
3: Submit Your Application
- Franchise Inquiry: Fill out an inquiry form on the Eggs Up Grill franchise website to express your interest.
- Formal Application: Complete the formal application detailing your business experience and financial background.
4: Attend a Discovery Day
- Meet the Franchisor: Visit the headquarters to meet the franchisor and get a feel for the company culture.
- Ask Questions: Use this opportunity to ask detailed questions about operations, support, and expectations.
5: Secure Funding
- Funding Options: Explore different funding options such as loans, personal savings, or third-party financing.
- Financial Planning: Develop a detailed business plan to manage your finances effectively and ensure profitability.
6: Sign the Franchise Agreement
- Legal Review: Have a lawyer review the Franchise Disclosure Document (FDD) and the franchise agreement.
- Commitment: Sign the franchise agreement once you understand all obligations and commitments.
7: Location Selection and Lease Agreement
- Site Approval: Work with the franchisor to find and approve a suitable location.
- Lease Negotiations: Negotiate the lease terms with the assistance of the franchisor or a real estate agent.
8: Training and Development
- Comprehensive Training: Undergo training programs covering operations, management, and customer service.
- Store Setup: Follow the franchisor’s guidelines to set up your restaurant and prepare for opening.
Disclaimer
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