Vicious Biscuit Franchise FDD, Profits & Costs (2025)
Vicious Biscuit is a growing fast-casual concept specializing in breakfast and brunch, first established in 2018 in Mount Pleasant, South Carolina. The brand entered the market with a creative twist on classic Southern biscuits, quickly drawing attention for its upscale, comfort-forward approach to traditional dishes.
The company operates from its headquarters in Mount Pleasant and moved into franchising in 2022 as it began expanding beyond its initial locations.
The franchise offers a menu centered on hearty biscuit creations, chef-crafted brunch plates, shareable items, and a selection of lighter choices. Guests enjoy oversized, scratch-made biscuits, distinctive house spreads, and bold Southern-inspired flavors.
Vicious Biscuit stands out for its playful, indulgent menu, strong ties to Southern culinary culture, and an atmosphere designed to feel lively and welcoming. Rather than presenting itself as a standard breakfast restaurant, the brand aims to deliver a destination-style brunch experience that encourages repeat visits.
Initial Investment
How much does it cost to start a Vicious Biscuit franchise? It costs on average between $799,000 – $1,317,000 to start a Vicious Biscuit franchised restaurant.
This includes the full range of costs associated with opening a Vicious Biscuit location, such as construction, equipment, inventory, and early operating expenses. The total investment varies based on several factors, including the specific restaurant model selected, the market where the unit will operate, and whether the franchisee decides to lease or purchase the property.
| Type of Expenditure | Amount |
|---|---|
| Initial franchise fee | $40,000 |
| Development services fee | $5,000 |
| Lease / rent | $6,000 – $12,000 |
| Construction (includes permits) | $375,000 – $655,000 |
| Equipment | $178,000 – $280,000 |
| POS and computer system | $20,000 – $30,000 |
| Signage | $20,000 – $30,000 |
| Opening advertising | $20,000 |
| Inventory and start-up supplies | $20,000 – $40,000 |
| Insurance | $7,500 – $10,000 |
| Training expenses | $30,000 – $50,000 |
| Business licenses | $5,000 – $10,000 |
| Architect and professional fees | $20,000 – $30,000 |
| Additional funds (3 months) | $50,000 – $100,000 |
| Security / utility deposits | $2,500 – $5,000 |
| Total | $799,000 – $1,317,000 |
Franchise Disclosure Document
Frequently Asked Questions
How many Vicious Biscuit locations are there?
As of the latest available information, Vicious Biscuit operates a total of 10 locations. Out of these, 7 are company-owned, and 2 are franchise-owned.
What is the total investment required to open a Vicious Biscuit franchise?
The total investment required to open a Vicious Biscuit franchise ranges from $799,000 to $1,317,000.
What are the ongoing fees for a Vicious Biscuit franchise?
A Vicious Biscuit franchise charges a 6% royalty fee on gross sales. Franchisees also pay a 2% marketing fee on gross sales to support the brand’s advertising and promotional programs.
Who owns Vicious Biscuit?
Vicious Biscuit franchise is owned by the brand’s co-founders, Josh Lambert and Jacob Lanning, who launched the concept and continue to lead its growth and development.
Disclaimer
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