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Top 7 Massage/Spa Franchises: Gross Sales, Costs & Stats (2023)

If you’re considering getting into the massage and spa industry, buying a franchise can be a great option. Yet, which franchise should you choose? There are a number of massage and spa franchises you can choose from, each with their own pros and cons.

In this article we are giving you our top 7 picks of the best massage and spa franchises in the US.

For each we’re giving you the key financials: the average initial investment cost and revenue. Also, if you want to dig deeper, you’ll find the links to our complete review for each franchise below.

FranchiseUS franchised unitsInvestmentAUVNet worthLiquid capital
Massage Envy1,103#N/A#N/A500,000150,000
Hand & Stone Massage and Facial Spa472#N/A#N/A750,000150,000
Elements Massage246#N/A#N/A350,000100,000
Restore Hyper Wellness138#N/A#N/A750,000200,000
Massage Heights105#N/A#N/A400,000175,000
Woodhouse Spa74#N/A#N/A1,000,000250,000
The Now Massage41#N/A#N/A750,000200,000

Massage Envy

US franchised unitsInvestmentAverage Unit Volume
1,103$771,000$952,000

Massage Envy is a massage and skin care chain headquartered in Scottsdale, Arizona. It is the largest therapeutic massage and skin care provider in the US.

The chain was founded in 2002 by Shawn Haycock and John Leonesio.

It offers therapeutic massages, customized facial and skin care services, hot stone massage therapy and body stretch services in a relaxed, spa-like setting.

Massage Envy began franchising in 2003 and currently has more than 1,100 locations in the US.


Hand & Stone Massage and Facial Spa

US franchised unitsInvestmentAverage Unit Volume
472$666,000$1,204,000

Hand & Stone Massage and Facial Spa is an American chain of franchised massage spas.

It was founded by John Marco in 2004 in Toms River, New Jersey and is a subsidiary of HS Parent Inc., with headquarters in Trevose, Pennsylvania.

Hand & Stone Massage and Facial Spa offers various massages such as Swedish massage, hot stone massage, couple massage and skincare services such as classic and back facials.

The company began franchising in 2006 and currently has more than 539 units globally of which 489 are in the US.


Elements Massage

US franchised unitsInvestmentAverage Unit Volume
246$446,000$749,000

Elements Massage is a massage therapist based in Colorado that offers customized, therapeutic massage services

Founded in 2000 by Michelle Merhib, the health and wellness brand uses a month-to-month subscription model to ensure its clients enjoy the full benefits of handcrafted massage services.

Unlike other brands, Elements Massage doesn’t provide other services beyond massage therapy, taking a customized approach to satisfy the client’s needs.

The health and wellness brand is a subsidiary of WellBiz Brands Inc. and has been franchising since 2006. Today, Elements Massage operates in over 250 locations worldwide, with 241 studios in the US.


Restore Hyper Wellness

US franchised unitsInvestmentAverage Unit Volume
138$913,000$894,000

Headquartered in Austin, Texas, Restore Hyper Wellness is a chain of health and wellness centers.

Restore Hyper Wellness was founded by Jim Donnelly in 2015 while he was training for a triathlon.

Its franchises offer pain management to help people manage chronic pain, accelerate the healing of injuries, restore athleticism, and improve their longevity. They offer services such as cryotherapy, infrared saunas, allergy treatments, and hyperbaric oxygen therapy.

The brand began franchising in 2017 and currently has over 155 units, with 138 franchises and 17 company-owned salons in the US.


Massage Heights

US franchised unitsInvestmentAverage Unit Volume
105$492,000$926,000

Massage Heights is a professional massage brand based in San Antonio, Texas.

It was founded in 2004 by Shane and Wayne Evans to provide professional and convenient massage services. The brand’s franchisees offer professional therapeutic massage, facial services and personal care product sales.

Massage Heights began franchising in 2005 and currently has 118 company-owned locations with 105 franchises in the US.


Woodhouse Spa

US franchised unitsInvestmentAverage Unit Volume
105$492,000$926,000

Woodhouse Spa is a premier day spa franchise headquartered in Lakewood, Colorado. 

It was founded in 2001 by Jeni Garrett and offers a variety of spa treatments, including massage therapy, full body treatments, facial rejuvenation, sleep therapies, waxing, manicure and pedicure services. 

The spa franchise also provides retail lines of home spa programs plus bath and skincare products. 

Woodhouse Spa started franchising in 2003 and is owned and managed by Radiance Holdings. Today, the day spa franchise operates over 76 studios, all franchised across 21 US states. 


The Now Massage

US franchised unitsInvestmentAverage Unit Volume
41$591,000$2,327,000

The NOW Massage is an American massage concept franchise headquartered in Los Angeles, California.

Gara Post founded the chain in 2015 on the premise that self-care is a necessity, not a luxury. Its franchises offer massage therapy, spa services and personal care products.

Its franchising journey began in 2019 and as of today, it has 45 locations worldwide of which 41 in the US.


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