10 Best Massage & Spa Franchises of 2023 (Key Stats)

Elements Massage

Investment

$420,000
$40,000

Elements Massage is a massage therapist based in Colorado that offers customized, therapeutic massage services.

Founded in 2000 by Michelle Merhib, the health and wellness brand uses a month-to-month subscription model to ensure its clients enjoy the full benefits of handcrafted massage services.

Unlike other brands, Elements Massage doesn’t provide other services beyond massage therapy, taking a customized approach to satisfy the client’s needs.

The health and wellness brand is a subsidiary of WellBiz Brands Inc. and has been franchising since 2006. Today, Elements Massage operates in over 250 locations worldwide, with 241 studios in the US.

Hand & Stone Massage and Facial Spa

Investment

$609,000

Franchise fee

$49,500

Royalty fee

6.0%

Marketing fee

5.0%

Hand & Stone Massage and Facial Spa is an American chain of franchised massage spas.

It was founded by John Marco in 2004 in Toms River, New Jersey, and is a subsidiary of HS Parent Inc., with headquarters in Trevose, Pennsylvania.

Hand & Stone Massage and Facial Spa offer various massages such as Swedish massage, hot stone massage, couple massage, and skincare services such as classic and back facials.

The company began franchising in 2006 and currently has more than 539 units globally of which 489 are in the US.

LaVida Massage

LaVida Massage Logo

Investment

$499,000

Franchise fee

$39,000

Royalty fee

5.00%

Marketing fee

1.00%

LaVida Massage is a holistic wellness center headquartered in Brighton, Michigan. It offers customized therapeutic massage and skincare services such as massages, facials, waxing, peels, hydrotherapy, infrared body wraps, and more. 

The center was founded in 2007 with the aim of showing its clients that massage is not only valuable but a necessary part of their health and wellness routines.

The brand has continued to grow, positioning itself as a leading franchise in the provision of holistic health and wellness services, catering to busy, active lifestyles in gender-neutral settings.

Also, LaVida Massage offers its guests 7 days a week convenience, exceptional experiences in treatments, products, education, and customer care to improve their lives, and it continues to expand into more locations across the country.

LaVida Massage began franchising in 2007 and currently has 47 franchises in the US and three company-owned locations.

Massage Envy

Investment

$767,000

Franchise fee

$45,000

Royalty fee

6.0%

Marketing fee

5.0%

Massage Envy is a massage and skin care chain headquartered in Scottsdale, Arizona. It is the largest therapeutic massage and skin care provider in the US.

The chain was founded in 2002 by Shawn Haycock and John Leonesio.

It offers therapeutic massages, customized facial and skin care services, hot stone massage therapy, and body stretching services in a relaxed, spa-like setting.

Massage Envy began franchising in 2003 and currently has more than 1100 locations in the US.

Massage Heights

Investment

$516,000

Franchise fee

$49,500

Royalty fee

6.00%

Marketing fee

3% to 6%

Massage Heights is a professional massage brand based in San Antonio, Texas.

It was founded in 2004 by Shane and Wayne Evans to provide professional and convenient massage services. The brand’s franchisees offer professional therapeutic massage, facial services, and personal care product sales.

Massage Heights began franchising in 2005 and currently has 118 company-owned locations with 105 franchises in the US.

Perspire Sauna Studio

Investment

$581,000

Franchise fee

$45,000

Royalty fee

6.00%

Marketing fee

2.00%

Headquartered in Costa Mesa, California, Perspire Sauna Studio is a chain of innovative sauna centers that feature infrared technology. It offers customers chromotherapy, relaxation, and sauna sessions.

Perspire Sauna Studio was founded in 2010 by Lee Braun, inspired by the science-backed properties of infrared saunas. It began franchising in 2017, and as of 2022, it had grown to 25 franchises in the US.

Perspire Sauna Studio is driven by science-backed technology and embraces the combination of traditional saunas with color-light therapy and entertainment, positioning itself in the $1.1 trillion wellness industry. Franchise owners can use its intentionally simple model to bring guests infrared services in a friendly, comfortable, spa-like atmosphere.

Pure Sweat Sauna Studio

Investment

$530,000

Franchise fee

$45,000

Royalty fee

6.00%

Marketing fee

3.00%

Pure Sweat Sauna Studio is a health and wellness franchise that offers full-spectrum infrared saunas, cold plunges, and float therapy.

Founded by Candice Brder in 2017, Pure Sweat Sauna Studio is based in Nashville, Tennessee. It began franchising in 2018 and currently operates three company-owned and three franchise-owned locations across the country.

Pure Sweat Sauna Studio is committed to creating spaces where people can restore, replenish, and tune back in and presents a promising opportunity for passionate entrepreneurs to establish and build solid careers in the multibillion-dollar wellness and recovery industry and enrich lives.

SweatHouz

Investment

$718,000

Franchise fee

$35,000

Royalty fee

6.00%

Marketing fee

4.00%

SweatHouz is an infrared sauna and cold plunge recovery studio franchise located in Atlanta, Georgia. It offers wellness experiences and services focused on private infrared saunas, red lights, Vitamin-C showers, hydro massage, and cold plunge therapies within private suites.

SweatHouz was founded in 2018 by Jamie Weeks. It began franchising in 2022, and by the end of 2022, it had opened eight locations in the US.

SweatHouz sessions maximize the scientific advantages of infrared technology and the ancient healing benefits of a regular sauna and offer potential franchisees an interesting business opportunity to impact their communities in a safe, inclusive, and positive way.

The Now Massage

Investment

$648,000

Franchise fee

$60,000

Royalty fee

6.00%

Marketing fee

2.00%

The NOW Massage is an American massage concept franchise headquartered in Los Angeles, California.

Gara Post founded the chain in 2015 on the premise that self-care is a necessity, not a luxury. Its franchises offer massage therapy, spa services, and personal care products.

Its franchising journey began in 2019, and as of today, it has 45 locations worldwide of which 41 are in the US.

Woodhouse Spa

Investment

$2,343,000

Franchise fee

$55,000

Royalty fee

6.0%

Marketing fee

3.5%

Woodhouse Spa is a premier day spa franchise headquartered in Lakewood, Colorado. 

It was founded in 2001 by Jeni Garrett and offers a variety of spa treatments, including massage therapy, full body treatments, facial rejuvenation, sleep therapies, waxing, manicures, and pedicure services. 

The spa franchise also provides retail lines of home spa programs plus bath and skincare products. 

Woodhouse Spa started franchising in 2003 and is owned and managed by Radiance Holdings. Today, the day spa franchise operates over 76 studios, all franchised across 21 US states. 

0