HomeCare Advocacy Franchise FDD, Profits & Costs
The HomeCare Advocacy Network (HCAN) is a senior care franchise specializing in non-medical, in-home assistance and companionship services for older adults. Founded in April 2020 and headquartered in Omaha, Nebraska, HCAN began offering franchise opportunities in June 2020.
HCAN provides a comprehensive range of services, including personal care, meal preparation, transportation, companionship, memory care, coordination of care, hospice support, transitional care, supplemental staffing, and medication reminders.
The company differentiates itself by emphasizing empathy and adaptability, empowering franchisees to achieve business success while delivering exceptional care.
As of 2024, HCAN operates 10 franchise units and is actively seeking to expand its presence in the U.S. The company offers comprehensive training and support to its franchisees, ensuring they are well-equipped to provide high-quality care to seniors in their communities.
Initial Investment
How much does it cost to start a HomeCare Advocacy Network franchise? It costs on average between $131,000 – $213,000 to start a HomeCare Advocacy Network franchised center.
This includes various expenditures, including office real estate, furnishings, equipment, insurance, permits, licenses, marketing, and initial operating expenses. The exact amount depends on factors such as office location, local market conditions, and whether the franchisee chooses to lease or purchase office space.
| Type of Expenditure | Estimated Amount (Low / High) |
|---|---|
| Initial Franchise Fee | $49,700 |
| Training and Development Fee | $6,400 |
| Real Estate/Rent | $2,000 – $4,000 |
| Rent Deposits | $750 – $1,500 |
| Leasehold Improvements | $10,000 – $15,000 |
| Insurance | $1,500 – $3,000 |
| Furniture and Fixtures | $2,700 – $8,000 |
| Computer Hardware and Software | $8,000 |
| Other Office Equipment, Medical Equipment, and Supplies | $3,000 – $6,000 |
| Training Expenses | $2,500 – $5,000 |
| Initial Opening Marketing | $10,000 – $15,000 |
| Permits and Licenses | $200 – $2,000 |
| Professional Fees | $3,000 – $5,000 |
| Signage | $1,000 – $4,000 |
| Additional Funds (3 months) | $30,000 – $80,000 |
| TOTAL | $130,750 – $212,600 |
HomeCare Advocacy Network Franchise Disclosure Document
Frequently Asked Questions
What funding options are available for a HomeCare Advocacy Network franchise?
Most franchise buyers in HomeCare Advocacy Network’s investment range finance their unit through an SBA 7(a) loan, with some multi-unit operators using SBA 504 loans for real estate. Buyers with rollable retirement funds sometimes use a ROBS structure to reduce debt service. See SharpSheets’ financial model hub for funding guidance.
How long does it take to pay back a HomeCare Advocacy Network franchise investment?
Payback periods for franchises in HomeCare Advocacy Network’s category typically run 3-7 years, depending on investment level, location performance, and financing structure. Actual payback varies significantly by unit performance and debt service obligations.
What funding options are available for a HomeCare Advocacy Network franchise?
Most franchise buyers in HomeCare Advocacy Networks investment range finance through an SBA 7(a) loan. See SharpSheets financial model hub for guidance.
How long does it take to pay back a HomeCare Advocacy Network franchise investment?
Payback periods typically run 3-7 years depending on investment level, location performance, and financing structure.
Who owns HomeCare Advocacy Network?
The HomeCare Advocacy Network (HCAN) is owned by Mark G. Goetz and Sierra M. Goetz. Mark Goetz serves as the company’s President, bringing over two decades of experience in the senior care industry.
SharpSheets Editorial Team | sharpsheets.io | Last Updated: July 2026
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