Signarama Franchise FDD, Profits & Costs (2025)
Signarama, established in 1986, has grown into the largest sign franchise globally, leveraging its industry-leading position in the sign and digital printing business. With its origins in Farmingdale, New York, Signarama differentiated itself early on by setting a high standard for quality and communication.
The company is now headquartered in West Palm Beach, Florida, reflecting its expansion and success in the industry. It began its franchising journey in 1987.
Signarama’s business model offers a comprehensive range of products and services that help businesses increase their visibility and brand awareness. This includes custom-made signs, banners, and digital printing services.
Initial Investment
How much does it cost to start a Signarama franchise? It costs on average between $120,000 – $340,000 to start a Signarama franchised shop.
This includes costs for construction, equipment, inventory, and initial operating expenses. The exact amount depends on various factors, including the type of facility you choose, the location, and whether the franchisee chooses to lease or purchase the property. Signarama offers 2 types of franchises:
Signarama Sign Center Type | Initial Investment Range |
---|---|
If Equipment is Purchased | $248,492 – $339,971 |
If Equipment is Leased | $120,205 – $195,845 |
We are summarizing below the main costs associated with opening a Signarama sign center if equipment is purchased. For more information on the costs required to start a Signarama franchise, refer to the Franchise Disclosure Document (Item 7).
Type of Expenditure | Amount (Equipment Purchase) |
---|---|
Initial Franchise Fee | $49,500 |
Travel and Living expenses while at training school | $105 to $245 |
Real Estate (Rental payments vary from location to location.) | $4,500 to $7,500 |
Real Estate Service Charge | $0 to $1,500 |
Leasehold Improvements | $0 to $47,000 |
Equipment Package initial payments and processing fee (if leased) | $0 to $30,100 |
Equipment Package | $158,387 to $174,226 |
Insurance | $1,000 to $2,000 |
Security Deposit/ Utility Deposits/ Licenses | $0 to $3,000 |
Additional Funds (0-6 mos.) | $35,000 to $55,000 |
Total | $248,492 to $339,971 |
Average Revenue (AUV)
How much revenue can you make with a Signarama franchise? A Signarama franchised shop makes on average $598,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
This compares to $726,000 yearly revenue for similar printing & signage franchises. Below are 10 Signarama competitors as a comparison:
Signarama Franchise Disclosure Document
Frequently Asked Questions
How many Signarama locations are there?
As of the latest data, Signarama has over 800 locations worldwide. In the United States, there are more than 380 locations, while internationally, there are over 270 franchises. The company does not operate any company-owned locations, meaning all of its outlets are franchised.
What is the total investment required to open a Signarama franchise?
The total investment required to open a Signarama franchise ranges from $120,000 to $340,000.
What are the ongoing fees for a Signarama franchise?
For a Signarama franchise, the royalty fee is the greater of $500 per month or 6% of gross sales up to $600,000, 4% of gross sales from $600,001 to $1,000,000, and 2% of gross sales over $1,000,000. The marketing fee is either $700 or 1% of gross sales per month, whichever is greater, with a maximum of $1,500 per month.
What are the financial requirements to become a Signarama franchisee?
To become a Signarama franchisee, the financial requirements include having a minimum net worth of $250,000 and liquid capital of at least $100,000. These requirements ensure that potential franchisees have the necessary financial stability to support the initial investment, operational costs, and growth of their Signarama franchise.
How much can a Signarama franchise owner expect to earn?
The average gross sales for a Signarama franchise are approximately $0.60 million per location. Assuming a 15% operating profit margin, $0.60 million yearly revenue can result in $90,000 EBITDA annually.
Who owns Signarama?
Signarama is owned by United Franchise Group (UFG), a global franchise company founded by Roy Titus and currently led by his son, Ray Titus. UFG owns and operates several franchise brands, with Signarama being one of its key brands in the signage and visual communications industry.
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