True REST Franchise FDD, Profits & Costs
Established in 2009 by founders Nick and Holly Janicki, True REST Float Spa stands as an innovator in the wellness industry with its focus on flotation therapy.
Initially starting with a single spa in Scottsdale, Arizona, True REST embarked on a franchising venture in 2014 to share its distinctive wellness approach with a wider audience.
At the heart of True REST’s service offerings is flotation therapy, where individuals float in a custom-built pod containing a mix of water and Epsom salts.
This unique setting, free from all outside distractions, promotes an intense relaxation and a meditative state. The benefits of this therapy are wide-ranging, encompassing stress alleviation, pain management, enhanced sleep quality, and overall mental and physical restoration.
True REST has adopted a membership-based business framework to ensure a viable and rewarding opportunity for its franchise owners. This strategy prioritizes consistent income through memberships rather than one-off service transactions, mirroring the wellness sector’s shift towards subscription models.
Initial Investment
How much does it cost to start a True REST franchise? It costs on average between $415,000 – $1,075,000 to start a True REST franchised center.
This includes costs for construction, equipment, inventory, and initial operating expenses. The exact amount depends on several factors, such as the size and layout of the wellness center, the location, and whether the franchisee opts to lease or purchase the property.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $39,950 |
| Travel and Living Expenses While Training | $500 – $1,250 |
| Real Estate/Lease (3 months + deposit) | $20,000 – $56,000 |
| Leasehold Improvements | $193,500 – $600,000 |
| Architectural Fees | $7,500 – $25,000 |
| Float Pods | $119,800 – $239,600 |
| Float Pod Shipping Costs | $7,500 – $15,000 |
| Initial Inventory of Salt and Related Misc. Expenses | $3,400 – $6,800 |
| Signage | $3,000 – $15,000 |
| Insurance | $450 – $2,500 |
| Utility Deposits | $0 – $1,000 |
| Business License and Permits | $0 – $175 |
| Furniture, Fixtures and Related Supplies | $12,000 – $20,000 |
| Computer System | $1,947 – $3,387 |
| Code/Field Inspections | $0 – $10,000 |
| Professional Fees | $0 – $4,500 |
| Additional Funds – 3 months | $5,000 – $35,000 |
| TOTAL ESTIMATED INITIAL INVESTMENT | $414,547 – $1,075,162 |
True REST Franchise Disclosure Document
Frequently Asked Questions
What funding options are available for a True REST franchise?
Most franchise buyers in True RESTs investment range finance their unit through an SBA 7(a) loan, with some multi-unit operators using SBA 504 loans. Buyers with rollable retirement funds sometimes use a ROBS structure. See SharpSheets financial model hub for guidance.
How long does it take to pay back a True REST franchise investment?
Payback periods typically run 3-7 years depending on investment level, location performance, and financing structure. Actual payback varies significantly by unit performance and debt service obligations.
Who owns True REST?
True REST Float Spa is owned by True REST Franchising, LLC, with James W. Rowe serving as the Chief Executive Officer.
SharpSheets Editorial Team | sharpsheets.io | Last Updated: July 2026
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Research True Rest Franchise Costs Fees Profits franchise data: For the full FDD cost breakdown, investment tables, and Item 19 disclosures, visit FranchisePayback.com → True Rest Franchise Costs Fees Profits FDD Review.
