We Rock The Spectrum Kid’s Gym Franchise FDD, Profits & Costs

We Rock the Spectrum Kid’s Gym is a global franchise that provides a sensory-safe play space for children of all abilities. Founded in 2010 in Tarzana, California, it offers inclusive environments for kids to grow and develop. The franchise began expanding in 2013, bringing its mission to more communities.

Each gym features specialized sensory-safe equipment designed for neurological development. Kids can enjoy swings, motor play toys, and arts and crafts stations. The gyms cater to both neurotypical children and those on the spectrum, promoting learning through play.

What makes We Rock the Spectrum unique is its commitment to inclusivity. It creates a space where all children can interact, play, and learn together. The franchise fosters understanding and builds a strong community for families.

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Initial Investment

How much does it cost to start a We Rock the Spectrum Kid’s Gym franchise? It costs on average between $166,000 – $332,000 to start a We Rock the Spectrum Kid’s Gym franchised center.

This includes costs for gym build-out, specialized sensory equipment, initial supplies, and early operating expenses. The total investment varies based on factors like location, facility size, and whether the franchisee leases or buys the property.

Type of ExpenditureAmount (Low)Amount (High)
Initial Franchise Fee$60,000$60,000
Grand Opening Marketing$1,000$2,000
Rent and Security Deposit (3 months)$16,800$75,000
Construction Costs and Build Out$45,000$125,000
Architect$0$4,000
Furniture and Supplies$2,500$2,500
Insurance$5,500$10,000
Business Licenses$100$1,000
Professional Services (Legal and/or Accounting)$1,000$4,000
Computer System (Hardware and Software)$500$1,000
Phone and Utilities$200$500
Apparel and Promotional Items$1,750$1,750
Signage$4,200$8,200
Monthly Software and Service Fees (First 3 Months)$1,167$1,206
Video Surveillance and Related Equipment$500$1,000
Other Operating Funds (3 months)$15,000$30,000
Initial Training Program Travel and Living Expenses$1,500$3,000
Grand Opening Expenses, Including Travel and Living Expenses$1,000$2,000
TOTAL$165,517$332,156

We Rock The Spectrum Kid's Gym for all Kids Franchise Disclosure Document

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Frequently Asked Questions

What funding options are available for a We Rock the Spectrum Kid’s Gym franchise?

Most franchise buyers in We Rock the Spectrum Kid’s Gym’s investment range finance their unit through an SBA 7(a) loan, with some multi-unit operators using SBA 504 loans for real estate. Buyers with rollable retirement funds sometimes use a ROBS structure to reduce debt service. See SharpSheets’ financial model hub for funding guidance.

How long does it take to pay back a We Rock the Spectrum Kid’s Gym franchise investment?

Payback periods for franchises in We Rock the Spectrum Kid’s Gym’s category typically run 3-7 years, depending on investment level, location performance, and financing structure. Actual payback varies significantly by unit performance and debt service obligations.

Who owns We Rock the Spectrum Kid’s Gym?

We Rock the Spectrum Kid’s Gym is owned by its founder and CEO, Dina Kimmel. She established the first gym in Tarzana, California, in 2010, inspired by her personal experiences as a parent seeking inclusive play spaces for children of all abilities.

SharpSheets Editorial Team | sharpsheets.io | Last Updated: June 2026

Disclaimer

Disclaimer: This content has been made for informational and educational purposes only. SharpSheets is an independent educational resource and is not affiliated with, endorsed by, or representing any franchisor mentioned on this website. Where noted, figures are taken from the franchisor’s Franchise Disclosure Document (FDD). In some cases, we may provide independent calculations or estimates based on publicly available information. We do not make any representation or warranties with respect to the accuracy, applicability, fitness, or completeness of the information presented in the article. You should not construe any such information or other material as legal, tax, investment, financial, or other professional advice. Nothing contained in this article constitutes a solicitation, recommendation, endorsement, advertisement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.

All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial and/or legal advice, nor does any information in the article constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.

Research We Rock The Spectrum Kids Gym franchise data: For the full FDD cost breakdown, investment tables, and Item 19 disclosures, visit FranchisePayback.com → We Rock The Spectrum Kids Gym FDD Review.