We Rock The Spectrum Kid’s Gym Franchise FDD, Profits & Costs

We Rock the Spectrum Kid’s Gym is a global franchise that provides a sensory-safe play space for children of all abilities. Founded in 2010 in Tarzana, California, it offers inclusive environments for kids to grow and develop. The franchise began expanding in 2013, bringing its mission to more communities.
Each gym features specialized sensory-safe equipment designed for neurological development. Kids can enjoy swings, motor play toys, and arts and crafts stations. The gyms cater to both neurotypical children and those on the spectrum, promoting learning through play.
What makes We Rock the Spectrum unique is its commitment to inclusivity. It creates a space where all children can interact, play, and learn together. The franchise fosters understanding and builds a strong community for families.
Initial Investment
How much does it cost to start a We Rock the Spectrum Kid’s Gym franchise? It costs on average between $166,000 – $332,000 to start a We Rock the Spectrum Kid’s Gym franchised center.
This includes costs for gym build-out, specialized sensory equipment, initial supplies, and early operating expenses. The total investment varies based on factors like location, facility size, and whether the franchisee leases or buys the property.
| Type of Expenditure | Amount (Low) | Amount (High) |
|---|---|---|
| Initial Franchise Fee | $60,000 | $60,000 |
| Grand Opening Marketing | $1,000 | $2,000 |
| Rent and Security Deposit (3 months) | $16,800 | $75,000 |
| Construction Costs and Build Out | $45,000 | $125,000 |
| Architect | $0 | $4,000 |
| Furniture and Supplies | $2,500 | $2,500 |
| Insurance | $5,500 | $10,000 |
| Business Licenses | $100 | $1,000 |
| Professional Services (Legal and/or Accounting) | $1,000 | $4,000 |
| Computer System (Hardware and Software) | $500 | $1,000 |
| Phone and Utilities | $200 | $500 |
| Apparel and Promotional Items | $1,750 | $1,750 |
| Signage | $4,200 | $8,200 |
| Monthly Software and Service Fees (First 3 Months) | $1,167 | $1,206 |
| Video Surveillance and Related Equipment | $500 | $1,000 |
| Other Operating Funds (3 months) | $15,000 | $30,000 |
| Initial Training Program Travel and Living Expenses | $1,500 | $3,000 |
| Grand Opening Expenses, Including Travel and Living Expenses | $1,000 | $2,000 |
| TOTAL | $165,517 | $332,156 |
We Rock The Spectrum Kid's Gym for all Kids Franchise Disclosure Document
Frequently Asked Questions
What funding options are available for a We Rock the Spectrum Kid’s Gym franchise?
Most franchise buyers in We Rock the Spectrum Kid’s Gym’s investment range finance their unit through an SBA 7(a) loan, with some multi-unit operators using SBA 504 loans for real estate. Buyers with rollable retirement funds sometimes use a ROBS structure to reduce debt service. See SharpSheets’ financial model hub for funding guidance.
How long does it take to pay back a We Rock the Spectrum Kid’s Gym franchise investment?
Payback periods for franchises in We Rock the Spectrum Kid’s Gym’s category typically run 3-7 years, depending on investment level, location performance, and financing structure. Actual payback varies significantly by unit performance and debt service obligations.
Who owns We Rock the Spectrum Kid’s Gym?
We Rock the Spectrum Kid’s Gym is owned by its founder and CEO, Dina Kimmel. She established the first gym in Tarzana, California, in 2010, inspired by her personal experiences as a parent seeking inclusive play spaces for children of all abilities.
SharpSheets Editorial Team | sharpsheets.io | Last Updated: June 2026
Disclaimer
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Research We Rock The Spectrum Kids Gym franchise data: For the full FDD cost breakdown, investment tables, and Item 19 disclosures, visit FranchisePayback.com → We Rock The Spectrum Kids Gym FDD Review.



