How Much Does an Anytime Fitness Franchise Owner Make?
Anytime Fitness franchise owners earn approximately $57,000–$72,000 annually per location based on a 2025 FDD median AUV of $451,953 and profit margins of 14–16%. Anytime Fitness is the world’s largest gym franchise by location count (5,500+ globally, 2,282 US), but the US system has contracted for three consecutive years. A major structural development: in 2024, parent company Self Esteem Brands merged with Orangetheory Fitness to form Purpose Brands — a combined 7,000+ location fitness franchise empire. The 24/7 unstaffed key-fob model keeps operating costs low, but the modest AUV limits total annual owner income.
Key Takeaways
- Anytime Fitness franchise owners earn approximately $57,000–$72,000 annually based on FDD income data
- AUV of $451,953
- 2% royalty plus advertising fund fees
- Always validate income estimates with current FDD Item 19 data and franchisee contacts
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Anytime Fitness Quick Stats
| Metric | Value |
|---|---|
| Median AUV (FDD Item 19) | $451,953 |
| Estimated Owner Income | $57K–$72K per studio |
| Royalty Fee | $699–$842/month flat (or up to 8% gross) |
| Ad Fund | ~2% of gross |
| 30-Day Conversion Clause | Yes — franchisor can switch to 8% with 30 days notice |
| Initial Investment | $459K–$908K |
| Franchise Fee | $42,500 |
| US Locations | 2,282 (3-year contraction) |
| Global Locations | 5,500+ |
| Parent | Purpose Brands (Anytime + Orangetheory merger 2024) |
| Avg Payback Period | 7–10 years |
How Much Does an Anytime Fitness Franchise Owner Make Per Year?
The 2025 FDD discloses a median AUV of $451,953. At fitness franchise profit margins of 14–16% and the current flat royalty structure:
| AUV Tier | Est. Profit Margin | Est. Owner Income |
|---|---|---|
| $299K (bottom quartile) | 10–12% | $30K–$36K |
| $452K (median) | 14–16% | $63K–$72K |
| $600K (above median) | 15–17% | $90K–$102K |
| $800K+ (top performers) | 16–18% | $128K–$144K |
Methodology: 2025 FDD Item 19 median AUV $451,953. 14–16% net margin for the 24/7 unstaffed model after flat royalty (~$8.4K–$10.1K/yr at current rate), ~8% occupancy, minimal COGS (no food), and lean staffing. Key risk: the 30-day conversion clause to 8% gross royalty would add $25K–$28K in annual royalty costs at median AUV. Always consult the current FDD.
The 30-Day Royalty Conversion Risk — Read This First
The current flat royalty ($699–$842/month) is approximately 1.8–2.2% of median AUV — far below the 8% maximum the franchisor can impose with just 30 days’ notice. At $452K AUV, converting to 8% royalty adds $27,756/year in costs and reduces owner income from ~$65K to ~$37K. This clause is the most significant financial risk in the Anytime Fitness franchise agreement and must be evaluated carefully before signing.
How Does Anytime Fitness Compare to Other Gym Franchises?
| Brand | AUV | Investment | Model | Est. Owner Income |
|---|---|---|---|---|
| Anytime Fitness | $452K (median) | $459K–$908K | 24/7 unstaffed | $57K–$72K |
| Planet Fitness | $1.79M (median) | $1.5M–$5.2M | Big-box value gym | $200K–$320K |
| Orangetheory | ~$808K | $822K–$1.38M | Heart-rate boutique | $121K–$145K |
| Club Pilates | $969K (median) | $385K–$839K | Reformer Pilates | ~$160K |
Anytime Fitness’s $452K median AUV is the lowest in the major gym franchise segment. For full FDD data, visit FranchisePayback.com.
Frequently Asked Questions About Anytime Fitness Franchise Owner Income
What is an Anytime Fitness franchise owner’s average income?
Based on the 2025 FDD median AUV of $451,953 and profit margins of 14–16%, an Anytime Fitness franchise owner earns approximately $57,000–$72,000 annually per studio under current royalty structure. The 30-day royalty conversion clause could reduce this by $25K–$28K if triggered.
What is the Purpose Brands merger and how does it affect franchisees?
In 2024, Self Esteem Brands (Anytime Fitness’s parent) merged with Orangetheory Fitness to form Purpose Brands — a 7,000+ location fitness empire. Existing Anytime Fitness franchisees remain under current agreement terms. The merger may bring shared services, technology investment, and marketing scale, but also integration risk and potential strategic shifts in brand positioning.
What is the payback period for an Anytime Fitness franchise?
At $459K–$908K investment and $57K–$72K annual income, the payback period is approximately 7–10 years. Well-located high-volume gyms with $700K+ AUV can achieve 5–7 year payback.
Where can I find Anytime Fitness FDD data?
Full FDD data and disclosure details for Anytime Fitness are available at FranchisePayback.com.
Bottom Line: Is an Anytime Fitness Franchise Worth It?
Anytime Fitness offers genuine operational simplicity — 24/7 unstaffed, predictable membership revenue, global brand recognition. The constraints are real: $452K median AUV limits income to $57K–$72K, three years of US unit contraction signals market saturation in many areas, and the royalty conversion clause introduces meaningful financial uncertainty. For fitness investors with $500K+ liquid, Planet Fitness (higher AUV, better income) or Club Pilates (growing segment) may offer stronger risk-adjusted returns at comparable investment levels.
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— SharpSheets Editorial Team | sharpsheets.io | Last Updated: July 2026