SealKing Franchise FDD, Profits & Costs (2025)
SealKing, founded in 1991, is a professional sealcoating and asphalt repair company headquartered in Lakeville, Minnesota. The company began franchising in 1997 and has expanded its services across Minnesota, Wisconsin, and Iowa.
SealKing specializes in applying sealcoating materials to driveways and parking areas, as well as providing asphalt repair services.
They differentiate themselves from competitors by utilizing state-of-the-art tools and equipment, allowing franchises to carry up to 300 gallons of material to each job site. This innovation minimizes the need for frequent resupply and maximizes fieldwork efficiency, making SealKing a leader in its field.
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Initial Investment
How much does it cost to start a SealKing franchise? It costs on average between $58,000 – $108,000 to start a SealKing franchised business.
This includes costs for construction, equipment, inventory, and initial operating expenses. The exact amount depends on various factors, including the size of the territory, the location, and whether the franchisee chooses to lease or purchase the necessary equipment and vehicles for their operations.
| Type of Expense | Amount |
|---|---|
| Initial Franchise Fee | $20,000 |
| Initial Advertising | $2,000 to $5,000 |
| Travel and Living Expense While Training | $300 to $600 |
| Truck (Lease or Purchase; Truck must be in new or near-new condition) | $3,000 to $40,000 |
| Tools & Equipment for Application of Sealer and Other Product | $3,000 to $5,000 |
| Custom SealKing Trailer (with hot-melter and tank) | $20,000 to $22,000 |
| Initial Supply of Sealer, Crack Filler, and Other SealKing Supplies | $800 to $1,000 |
| Cellular Telephone | $50 to $200 plus monthly charge |
| Office Supply and Equipment, including forms, invoice documents, and cards | $400 to $600 |
| Computer | $500 to $1,500 |
| Working Capital | $8,000 to $12,000 |
| TOTAL | $58,050 to $107,900 |
Average Revenue (AUV)
How much revenue can you make with a SealKing franchise? A SealKing franchised location makes on average $238,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
This compares to $390,000 yearly revenue for similar maintenance franchises. Below are a few SealKing competitors as a comparison:
The most profitable franchises to own in 2025
We have compiled the list of the top 400 franchises across 9 industries. Download the report below.
SealKing Franchise Disclosure Document
Frequently Asked Questions
How many SealKing locations are there?
As of the latest data, SealKing has 23 locations, all of which are franchise-owned.
What is the total investment required to open a SealKing franchise?
The total investment required to open at SealKing franchise ranges from $58,000 to $108,000.
What are the ongoing fees for a SealKing franchise?
For a SealKing franchise, the ongoing fees include an 8% royalty fee, which is paid on a regular basis as a percentage of the franchise’s gross sales.
Additionally, there is a marketing/advertising fee, which typically ranges from $2,000 to $5,000, depending on the location and marketing requirements. These fees help support the brand’s national advertising efforts and provide the franchisee with local marketing support.
What are the financial requirements to become a SealKing franchisee?
To become a SealKing franchisee, the financial requirements include a minimum net worth of $150,000 and liquid capital of at least $50,000. These financial criteria ensure that potential franchisees have the necessary resources to cover the initial investment, operational costs, and other business-related expenses during the startup phase.
How much can a SealKing franchise owner expect to earn?
The average gross sales for a SealKing franchise are approximately $0.24 million per location. Assuming a 15% operating profit margin, $0.24 million yearly revenue can result in $36,000 EBITDA annually.
Who owns SealKing?
SealKing franchise is owned by SealKing, Inc., a privately held company based in Lakeville, Minnesota. The company operates and manages the SealKing brand and its franchise system.
Disclaimer
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