MOOYAH Burgers, Fries & Shakes Franchise FDD, Profits & Costs (2025)
MOOYAH Burgers, Fries & Shakes is a prominent name in the fast-casual dining sector, celebrated for its commitment to serving high-quality, made-to-order meals.
Established in 2007 in Plano, Texas, MOOYAH has since evolved into a dynamic franchise model, known for its vibrant and inviting restaurant atmosphere, efficient service, and most notably, its dedication to culinary excellence.
The brand prides itself on offering a menu that features never-frozen beef, hand-cut fries, real ice cream shakes, and freshly baked buns, highlighting its serious approach toward the quality and freshness of their food.
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Initial Investment
How much does it cost to start a MOOYAH Burgers, Fries & Shakes franchise? It costs on average between $496,000 – $1,168,000 to start a MOOYAH Burgers, Fries & Shakes franchised restaurant.
This includes costs for construction, equipment, inventory, and initial operating expenses. The exact amount depends on various factors, including the type of restaurant you choose, the location, and whether the franchisee chooses to lease or purchase the property.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $40,000 |
| One-Time Extension Fee of Possession Deadline | $0 – $1,000 |
| Rent and Security Deposit | $5,632 – $15,000 |
| Leasehold – Improvements | $273,000 – $509,000 |
| Furniture, Fixtures, Equipment, and Signage | $86,645 – $425,000 |
| Initial Training Costs | $17,000 – $21,665 |
| Computer Hardware and Software | $13,324 – $30,017 |
| Initial Inventory/ Supplies | $9,000 – $18,000 |
| Uniforms | $1,000 – $2,000 |
| Professional Services | $1,000 – $5,500 |
| Grand Opening Promotional Expenses | $8,000 – $12,000 |
| Insurance | $617 – $3,000 |
| Licenses and Permits | $700 – $6,000 |
| Additional Funds – for initial 3-month period | $40,000 – $80,000 |
| TOTAL | $496,000 – $1,168,000 |
Average Revenue (AUV)
How much revenue can you make with a MOOYAH Burgers, Fries & Shakes franchise? A MOOYAH Burgers, Fries & Shakes franchised restaurant makes on average $1,013,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
This compares to $1,548,000 yearly revenue for similar burger franchises. Below are 10 MOOYAH Burgers, Fries & Shakes competitors as a comparison:
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MOOYAH Burgers, Fries & Shakes Franchise Disclosure Document
Frequently Asked Questions
How many MOOYAH Burgers, Fries & Shakes locations are there?
As of the latest data, MOOYAH Burgers, Fries & Shakes operates about 90 locations, with the vast majority being franchise-owned and only a small number owned by the company.
This franchise-based growth approach aligns with MOOYAH’s strategy to support franchisees in achieving high sales volumes, especially as the company has been focusing on expanding with new franchise agreements.
What is the total investment required to open a MOOYAH Burgers, Fries & Shakes franchise?
The total investment required to open a MOOYAH Burgers, Fries & Shakes franchise ranges from $496,000 to $1,168,000.
What are the ongoing fees for a MOOYAH Burgers, Fries & Shakes franchise?
A MOOYAH Burgers, Fries & Shakes franchise requires ongoing fees that include a 6% royalty fee based on gross sales, supporting operational resources, and training.
Additionally, franchisees pay a 2% marketing fee to fund national and regional advertising, driving brand recognition and customer engagement across all locations.
What are the financial requirements to become a MOOYAH Burgers, Fries & Shakes franchisee?
To become a MOOYAH Burgers, Fries & Shakes franchisee, candidates must meet specific financial requirements. Prospective franchisees are expected to have a minimum net worth of $500,000, ensuring sufficient financial stability to support the business.
Additionally, candidates need at least $250,000 in liquid capital, providing the necessary funds for initial costs, operations, and cash flow needs.
How much can a MOOYAH Burgers, Fries & Shakes franchise owner expect to earn?
The average gross sales for a MOOYAH Burgers, Fries & Shakes franchise are approximately $1.01 million per location. Assuming a 15% operating profit margin, $1.01 million yearly revenue can result in $151,500 EBITDA annually.
Who owns MOOYAH Burgers, Fries & Shakes?
MOOYAH Burgers, Fries & Shakes is owned by the private equity firms Gala Capital Partners and Balmoral Funds. These firms acquired the company in 2017, aiming to expand and develop MOOYAH’s brand through strategic growth, new market entries, and operational enhancements.
Disclaimer
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