School of Rock Franchise FDD, Profits & Costs (2025)

School of Rock is a leading music education franchise, founded in 1998 in Philadelphia, Pennsylvania. Headquartered in Canton, Massachusetts, it began franchising in 2005. The franchise offers a unique blend of individual music lessons and group band practices, culminating in live performances.

This performance-based approach makes learning music fun and interactive, engaging students more deeply than traditional lessons. School of Rock distinguishes itself by focusing on practical, performance-oriented education rather than conventional methods.

Catering to both children and adults, the franchise offers programs across various music genres. Recognized for its strong business model, School of Rock has been featured in Entrepreneur’s Franchise 500 list, highlighting its success and popularity.

Initial Investment

How much does it cost to start a School of Rock franchise? It costs on average between $387,000 – $664,000 to start a School of Rock franchised facility.

This includes costs for construction, equipment, inventory, and initial operating expenses. The exact amount depends on various factors, including the type of facility you choose, the location, and whether the franchisee chooses to lease or purchase the property.

Type of ExpenditureAmount
Initial franchise fee$49,900
Initial Rent Outlays$13,750 – $21,250
Site Selection and Leasehold Improvements$207,500 – $362,500
Furnishings and Finishings$14,000 – $26,000
Equipment$26,000 – $32,000
Security and Cameras$11,000 – $25,000
Signage$7,000 – $14,000
Supplies$1,000 – $2,000
Pre-Opening Training$1,000 – $2,000
Advertising$10,000 – $12,000
Opening Inventory$3,000 – $4,000
Computer/ Software$4,000 – $9,000
Permits & Licenses$1,000 – $5,000
Architectural Fees$10,000 – $15,000
Prepaid Insurance Premiums$1,000 – $2,000
Utility Costs & Deposits$1,000 – $2,000
Miscellaneous Opening Expenses$6,000 – $11,000
Additional Funds for 3 Months$21,000 – $70,000
Total$387,000 – $664,000

Average Revenue (AUV)

How much revenue can you make with a School of Rock franchise? A School of Rock franchised facility makes on average $648,000 in revenue (AUV) per year.

Here is the extract from the Franchise Disclosure Document:

School of Rock FDD item 19 extract

This compares to $248,000 yearly revenue for similar arts/sports franchises. Below are 10 School of Rock competitors as a comparison:

School Of Rock franchise competitors

School Of Rock Franchise Disclosure Document

Frequently Asked Questions

How many School of Rock locations are there?

As of 2023, School of Rock has over 350 locations worldwide. Out of these, 43 locations are company-owned, while the rest are franchise-owned. This includes a significant international presence with schools in countries such as Australia, Brazil, Mexico, and the Philippines.

School of Rock continues to expand, driven by its performance-based music education model, with 74 of these locations situated outside the U.S.

What is the total investment required to open a School of Rock franchise?

The total investment required to open a School of Rock franchise ranges from $387,000 to $664,000.

What are the ongoing fees for a School of Rock franchise?

For a School of Rock franchise, ongoing fees include a royalty fee of 8% of gross sales. Additionally, franchisees are required to pay a marketing fee of 3% of gross sales.

These fees contribute to ongoing support, brand maintenance, and marketing efforts, helping franchisees leverage the established School of Rock brand and resources while maintaining consistent operations and marketing strategies across all locations.

What are the financial requirements to become a School of Rock franchisee?

To become a School of Rock franchisee, the financial requirements include a minimum net worth of $350,000 and liquid capital of at least $150,000.

These requirements ensure that franchisees have the necessary financial resources to cover the startup costs, ongoing expenses, and initial investment needed to successfully launch and operate a School of Rock location.

How much can a School of Rock franchise owner expect to earn?

The average gross sales for a School of Rock franchise are approximately $0.65 million per location. Assuming a 15% operating profit margin, $0.65 million yearly revenue can result in $92,200 EBITDA annually.

Who owns School of Rock?

School of Rock is owned by Youth Enrichment Brands, a company backed by Roark Capital, a private equity firm. Youth Enrichment Brands acquired School of Rock in 2023, adding it to their portfolio of youth-focused franchises.

This acquisition is part of their strategy to invest in brands that promote educational and enrichment activities for children, aligning well with School of Rock’s mission of providing performance-based music education.

Disclaimer

Disclaimer: This content has been made for informational and educational purposes only. We do not make any representation or warranties with respect to the accuracy, applicability, fitness, or completeness of the information presented in the article. You should not construe any such information or other material as legal, tax, investment, financial, or other professional advice. Nothing contained in this article constitutes a solicitation, recommendation, endorsement, advertisement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.

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