Smashburger Franchise FDD, Profits & Costs (2025)

Smashburger, a prominent force in the fast-casual restaurant scene, is celebrated for transforming the way people enjoy burgers. Founded in Denver in the summer of 2007, the company quickly made its mark by serving premium, made-to-order smashed burgers that appeal to the refined palates of burger enthusiasts.

Its signature method involves using top-tier Angus beef and a special smashing process, which guarantees that each burger is bursting with taste and tenderness, distinguishing Smashburger from traditional fast-food options.

With its main office in Denver, Colorado, Smashburger began franchising in 2008, a mere year following its establishment. This deliberate expansion strategy was designed to broaden its footprint and bring its distinctive burger experience to more people.

Initial Investment

How much does it cost to start a Smashburger franchise? It costs on average between $1,332,000 – $2,354,000 to start a Smashburger franchised restaurant.

This includes expenses for construction, equipment, inventory, and initial operating costs. The exact investment varies based on factors such as the restaurant format, the location, and whether the franchisee opts to lease or buy the property.

Type of ExpenditureAmount
Initial Fees$40,000
Leasehold Improvements$900,000 to $1,382,610
Furniture, Fixtures and Equipment$269,000 to $371,413
Signage$9,000 to $41,756
IT, POS System$27,000 to $51,126
Three Month’s Rent$26,000 to $53,581
Security Deposit, Business Licenses$1,560 to $11,000
Opening Inventory and Supplies$15,000 to $20,000
Grand Opening Advertising$10,000
Training Expenses$6,000 to $274,780
Grand Opening Assistance$0 to $30,000
Miscellaneous Opening Costs$1,000 to $5,000
Professional Fees$5,000 to $15,000
Insurance Premiums – 3 Months$10,000 to $20,000
Liquor Licensing$1,000 to $6,618
Lease Review Fee$1,500
Additional Funds – 3 months$10,000 to $20,000
Total$1,332,060 to $2,354,384

Average Revenue (AUV)

How much revenue can you make with a Smashburger franchise? A Smashburger franchised restaurant makes on average $1,069,000 in revenue (AUV) per year.

Here is the extract from the Franchise Disclosure Document:

Smashburger fdd item 19 extract

This compares to $1,527,000 yearly revenue for similar burger franchises. Below are a few Smashburger competitors as a comparison:

Smashburger Franchise competitors

Smashburger Franchise Disclosure Document

Frequently Asked Questions

How many Smashburger locations are there?

As of the latest data, Smashburger operates a total of 219 locations. This includes 134 company-owned units and 85 franchised units, showcasing a balanced mix of corporate and franchise-operated restaurants.

What is the total investment required to open a Smashburger franchise?

The total investment required to open a Smashburger Franchise franchise ranges from $1,332,000 to $2,354,000.

What are the ongoing fees for a Smashburger franchise?

As a Smashburger franchisee, you are required to pay a royalty fee is 5.5% of your gross sales, payable weekly. Additionally, there is a marketing contribution currently set at 2.25% of gross sales, which may increase to a maximum of 4% as determined by the franchisor.

What are the financial requirements to become a Smashburger franchisee?

To qualify as a Smashburger franchisee, you must have a minimum net worth of $2 million and at least $500,000 in liquid assets. These financial prerequisites ensure that potential franchisees possess the necessary resources to support the establishment and operation of a Smashburger restaurant.

How much can a Smashburger franchise owner expect to earn?

The average gross sales for a Smashburger franchise are approximately $1.07 million per location. Assuming a 15% operating profit margin, $1.07 million yearly revenue can result in $161,000 EBITDA annually.

Who owns Smashburger?

Smashburger franchise is owned by Jollibee Foods Corporation, a global food and restaurant company based in the Philippines. Jollibee acquired full ownership of Smashburger in 2018, further expanding its international presence in the fast-casual dining sector.

Disclaimer

Disclaimer: This content has been made for informational and educational purposes only. We do not make any representation or warranties with respect to the accuracy, applicability, fitness, or completeness of the information presented in the article. You should not construe any such information or other material as legal, tax, investment, financial, or other professional advice. Nothing contained in this article constitutes a solicitation, recommendation, endorsement, advertisement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.

All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial and/or legal advice, nor does any information in the article constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.

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