Gotcha Covered Franchise FDD, Profits & Costs (2025)
Gotcha Covered is a franchise based in Greenwood Village, Colorado that specializes in custom window treatments like blinds, shades, and drapes.
It was founded and began franchising in 2009 with a business model that attracts entrepreneurs due to its low overhead costs and potential for high profits.
What makes Gotcha Covered stand out in the competitive window treatment market is its broad range of products. It offers both hard treatments, such as blinds and shutters, and soft options, like drapes. This helps the company meet a wide variety of customer preferences—unlike competitors that focus on only one type.
To support its franchisees, Gotcha Covered provides comprehensive training and advanced technology tools. These resources help franchise owners manage their businesses more efficiently and serve customers better, even if they don’t have prior experience in window treatments.
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Initial Investment
How much does it cost to start a Gotcha Covered franchise? It costs on average between $103,000 – $136,000 to start a Gotcha Covered franchised center.
This includes costs for setup, equipment, initial inventory, and starting operational expenses. The exact investment amount varies depending on factors like business location, the scope of initial inventory, and whether the franchisee chooses to lease or own a workspace or showroom.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $63,000 to $70,000 |
| Franchise Starter Package | $20,000 |
| Annual Conference Registration Deposit | $1,000 |
| Launch Campaign (Marketing for Grand Opening) | $15,000 to $30,000 |
| Training | $250 to $2,000 |
| Equipment | $0 to $600 |
| Insurance | $1,000 to $4,000 |
| Miscellaneous Opening Costs | $100 to $1,500 |
| Additional Funds – 3 Months | $3,000 to $7,500 |
| Total Estimated Initial Investment | $103,000 to $136,000 |
Average Revenue (AUV)
How much revenue can you make with a Gotcha Covered franchise? A Gotcha Covered franchised facility makes on average $593,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
This compares to $626,000 yearly revenue for similar windows/doors franchises.
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Gotcha Covered Franchise Disclosure Document
Frequently Asked Questions
How many Gotcha Covered locations are there?
As of the latest data, Gotcha Covered operates over 100 locations across the United States and Canada. The company follows a franchise model, with all locations independently owned and operated by franchisees.
This structure allows local entrepreneurs to deliver personalized window treatment solutions while benefiting from the support and resources of the Gotcha Covered brand.
What is the total investment required to open a Gotcha Covered franchise?
The total investment required to open a Gotcha Covered franchise ranges from $103,000 to $136,000.
What are the ongoing fees for a Gotcha Covered franchise?
Gotcha Covered franchisees pay a monthly royalty fee starting at $350, increasing gradually to $2,000 by the 37th month, plus $0.06 per additional household in larger territories. The marketing fee begins at $125 in the second month and reaches $1,000 by the 24th month. These fees support ongoing operations and brand marketing.
What are the financial requirements to become a Gotcha Covered franchisee?
To become a Gotcha Covered franchisee, candidates are typically required to have a minimum net worth of $150,000 and liquid capital of $50,000 to $80,000. These financial prerequisites ensure that franchisees possess the necessary resources to cover initial investments and sustain operations during the business’s early stages.
How much can a Gotcha Covered franchise owner expect to earn?
The average gross sales for a Gotcha Covered franchise are approximately $0.59 million per location. Assuming a 15% operating profit margin, $0.59 million yearly revenue can result in $89,000 EBITDA annually.
Who owns Gotcha Covered?
Gotcha Covered is owned by Five Star Franchising, a company that acquired Gotcha Covered in 2021. Each Gotcha Covered location operates as an independently owned and operated franchise, with franchisees managing their respective businesses under the overarching support and guidance of the corporate leadership team.
Disclaimer
Disclaimer: This content has been made for informational and educational purposes only. We do not make any representation or warranties with respect to the accuracy, applicability, fitness, or completeness of the information presented in the article. You should not construe any such information or other material as legal, tax, investment, financial, or other professional advice. Nothing contained in this article constitutes a solicitation, recommendation, endorsement, advertisement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.
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