The Designery Franchise FDD, Profits & Costs (2025)
The Designery is a home remodeling franchise specializing in kitchen, bath, and closet solutions. Founded in 2007 in Chattanooga, Tennessee, it has grown to become a leader in the industry. The company’s headquarters are located in Huntersville, North Carolina.
In 2021, The Designery began offering franchise opportunities, expanding its reach across the United States. The franchise provides a comprehensive range of services, including design, sourcing, assembly, and installation of cabinetry and related products.
Utilizing advanced technology such as virtual reality and tele-design, The Designery offers customers an immersive and personalized experience. This technology-forward approach sets it apart from competitors by delivering high-quality, custom-look cabinetry at affordable prices.
The franchise model emphasizes a full-service approach, guiding customers through a collaborative journey to create their ideal spaces. Franchisees benefit from a turnkey model, a leveraged supply chain, and unique showrooms designed to enhance the customer experience.
Initial Investment
How much does it cost to start a The Designery franchise? It costs on average between $156,000 – $387,000 to start a The Designery franchised center.
This includes costs for construction, equipment, inventory, and initial operating expenses. The exact amount depends on various factors, including the location, and whether the franchisee elects to lease or purchase the property.
Type of Expenditure | Amount |
---|---|
Initial Franchise Fee | $54,900 – $68,900 |
Opening Assistance Fee | $5,000 |
Travel Expenses to Training | $1,000 – $3,000 |
Security Deposit and Rent | $3,500 – $12,000 |
Inventory, Furniture, Fixtures, and Equipment | $10,000 – $70,000 |
Utilities | $250 – $750 |
Leasehold Improvements | $25,000 – $115,000 |
Business Management and Technology System | $1,000 – $3,000 |
Technology Fee (3 Months) | $1,797 |
Online Local Presence Fee | $747 |
Marketing Management Fee | $1,500 |
Licenses, Permits, and Certifications | $0 – $2,500 |
Professional Fees (lawyer, accountant, etc.) | $500 – $2,000 |
Insurance Deposits and Initial Premiums | $6,000 – $12,000 |
Signage | $5,000 – $11,000 |
Office Expenses | $500 – $1,000 |
Dues and Subscriptions | $4,395 – $4,895 |
Grand Opening Marketing | $15,000 – $22,000 |
Additional Funds (3 Months) | $20,000 – $50,000 |
TOTAL ESTIMATED INITIAL INVESTMENT | $156,089 – $387,089 |
Competitors
Below are a few competitors for comparison:
Frequently Asked Questions
How many The Designery locations are there?
As of the latest data, The Designery operates 46 locations across the United States. This includes both company-owned and franchise-owned units. The company began franchising in 2021 and has since expanded its presence nationwide
What is the total investment required to open a The Designery franchise?
The total investment required to open a The Designery franchise ranges from $156,000 to $387,000.
What are the ongoing fees for a The Designery franchise?
The Designery franchise requires a royalty fee of 5% to 7% of gross revenue and a marketing fee of 1% of gross revenue. These fees support brand operations, advertising, and franchisee resources.
What are the financial requirements to become a The Designery franchisee?
To become a franchisee with The Designery, you need a minimum net worth of $200,000 and at least $100,000 in liquid capital. These financial requirements ensure that franchisees have the necessary resources to establish and operate their business effectively.
Who owns The Designery?
The Designery is owned by Casey Ridley, who serves as the Founder and President. Under his leadership, the company has expanded its presence in the home services industry, offering comprehensive kitchen, bath, and closet solutions. In 2022, The Designery became part of the HomeFront Brands family, further enhancing its growth and service capabilities.
Disclaimer
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