The Agency Franchise FDD, Profits & Costs (2025)
The Agency franchise, founded in 2011, has earned recognition as a trailblazer in the real estate industry, redefining how properties are bought and sold. Originating in Los Angeles, California, its headquarters are located in Beverly Hills, positioning it as a top contender in the luxury real estate market.
Franchising opportunities were introduced in 2016, allowing The Agency to extend its influence beyond California. Specializing in upscale real estate, the franchise caters to high-end clients and markets, with a focus on luxury properties.
What sets The Agency apart is its innovative blend of advanced technology, tailored marketing strategies, and a commitment to delivering outstanding client service. Its distinctive branding, coupled with a team of seasoned agents and state-of-the-art tools, firmly establishes its competitive edge in the real estate franchise sector.
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Initial Investment
How much does it cost to start a The Agency franchise? It costs on average between $120,000 – $856,000 to start a The Agency franchised business.
This includes costs for office setup, technology infrastructure, marketing materials, and initial operating expenses. The exact amount varies based on factors such as the size and location of the office, the local real estate market, and whether the franchisee opts to lease or purchase the property.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | Minimum of $47,500 |
| The Agency Orientation, Sales and Marketing Training | $0 – $1,200 per person |
| Office Space Signage | $10,000 – $15,000 |
| For Sale Signs/Open House Signs | $15,000 – $20,000 |
| Stationery, Office Supplies and Equipment | $7,500 – $10,000 |
| Grand Opening Marketing and Promotions | $5,000 – $10,000 |
| Salesperson Commissions | Prevailing market-rate commissions in your area |
| Approved Computer Hardware | $0 – $30,000 |
| Approved Computer Software and Support Services | $5,000 – $7,500 |
| High Speed Internet Connection | $100 – $1,500 |
| Real Property, whether Purchased or Leased | $0 – $240,450 |
| Furniture, Fixtures & Equipment | $1,000 – $300,000 |
| Business Insurance | $17,000 – $75,000 |
| Additional Funds – 3 Months | $11,500 – $98,000 |
| Total | $119,600 – $856,150 |
The most profitable franchises to own in 2025
We have compiled the list of the top 400 franchises across 9 industries. Download the report below.
The Agency Franchise Disclosure Document
Frequently Asked Questions
How many The Agency locations are there?
As of the latest data, The Agency operates over 100 locations worldwide, encompassing both company-owned and franchise offices. This expansion reflects the company’s commitment to providing luxury real estate services across various markets.
What is the total investment required to open a The Agency franchise?
The total investment required to open aThe Agency franchise ranges from $120,000 to $856,000.
What are the ongoing fees for a The Agency franchise?
The Agency requires franchisees to pay an ongoing royalty fee of 5% of their monthly sales, which supports continuous access to the brand’s resources, training, and operational support.
Additionally, franchisees contribute a marketing fee of 1% of monthly sales, funding collective advertising and promotional efforts to enhance brand visibility and attract clientele.
What are the financial requirements to become a The Agency franchisee?
To become a franchisee of The Agency, you should have a minimum net worth of $500,000 and liquid capital of at least $150,000. These financial prerequisites ensure that franchisees possess the necessary resources to effectively establish and operate a franchise, covering initial investments and sustaining operations during the startup phase.
Who owns The Agency?
The Agency franchise is owned by The Agency, a global real estate brokerage founded in 2011 by CEO Mauricio Umansky.
Disclaimer
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