Card My Yard Franchise FDD, Profits & Costs (2025)

Card My Yard is a unique franchise that specializes in providing personalized yard greeting services for various occasions, including birthdays, anniversaries, graduations, and other celebrations. Founded in 2014 by Amy Arnold and Jessica Stanley in Austin, Texas, the company has grown significantly, offering franchise opportunities since 2017.

The franchise offers a flexible, home-based business model with low operational overhead, allowing franchisees to serve their local communities by delivering customized yard signs that celebrate special moments.

This approach differentiates Card My Yard from traditional greeting card services by providing a tangible, outdoor display that brings joy to recipients and passersby. The company’s fully integrated e-commerce website enables customers to place orders at any time, streamlining the ordering process for both clients and franchisees.

Initial Investment

How much does it cost to start a Card My Yard franchise? It costs on average between $10,000 – $18,000 to start a Card My Yard franchised facility.

This includes costs for signage materials, equipment, inventory, and initial operating expenses. The exact amount depends on various factors, including the specific market area, the local demand for yard greetings, and whether the franchisee operates from a home-based setup or chooses a dedicated office space.

Type of ExpenditureAmount
Initial Franchise Fee$8,000
Lease Expenses (three months)$0 – $500
Furniture and Fixtures$150 – $500
POS/Computer Hardware and Software$0 – $1,500
Initial Training Costs (per person)$0 – $1,000
Utility/Security Deposits$0 – $300
Grand Opening Marketing$250 – $500
Business Permits/Licenses (first year)$0 – $500
Office Equipment/Supplies$0 – $500
Insurance Deposits and Premiums (first six months)$700 – $1,500
Professional Fees$0 – $1,500
Additional Funds (three months)$500 – $1,500
Cardference Fee$200
Total$9,800 – $18,000

Average Revenue (AUV)

How much revenue can you make with a Card My Yard franchise? A Card My Yard franchised business makes on average $28,000 in revenue (AUV) per year.

Here is the extract from the Franchise Disclosure Document:

Card My Yard fdd item 19 extract

This compares to $292,000 yearly revenue for similar other business service franchises. Below are a few Card My Yard competitors as a comparison:

Card My Yard franchise competitors

Card My Yard Franchise Disclosure Document

Frequently Asked Questions

How many Card My Yard locations are there?

As of the latest data, Card My Yard has a total of 531 locations. Of these, 529 are franchised units, while 2 are company-owned units.

What is the total investment required to open a Card My Yard franchise?

The total investment required to open a Card My Yard franchise ranges from $10,000 to $18,000.

What are the ongoing fees for a Card My Yard franchise?

The ongoing fees for a Card My Yard franchise include a royalty fee of 8% of the franchisee’s gross sales. In addition, there is a marketing fee, which is 3% of the franchisee’s gross sales. These fees are designed to support the franchise system and contribute to national and local marketing efforts.

What are the financial requirements to become a Card My Yard franchisee?

To become a Card My Yard franchisee, the minimum net worth requirement is $50,000, and the liquid capital requirement is $15,000. These financial requirements ensure that franchisees have the financial stability to invest in the business and cover initial startup costs and operating expenses.

How much can a Card My Yard franchise owner expect to earn?

The average gross sales for a Card My Yard franchise are approximately $0.03 million per location. Assuming a 15% operating profit margin, $0.03 million yearly revenue can result in $4,500 EBITDA annually.

Who owns Card My Yard?

Card My Yard franchise is owned by Amy Arnold and Jessica Stanley, the founders of the company.

Disclaimer

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