SealMaster Franchise FDD, Profits & Costs (2025)
SealMaster, founded in 1969, has become a leading supplier of products and equipment for pavement maintenance. The company began offering franchising opportunities in 1993, allowing entrepreneurs to produce and distribute SealMaster’s exclusive pavement sealers, along with a variety of related materials.
Headquartered in Sandusky, Ohio, SealMaster has grown into a prominent name in the pavement maintenance industry. Its franchises offer an extensive range of products tailored for the maintenance and repair of surfaces like driveways, parking lots, and roadways.
SealMaster’s product lineup includes sealers, crack fillers, concrete repair materials, patching solutions, equipment, traffic paints, sport surfacing options, and specialized tools, making it a trusted partner for pavement professionals and local governments.
What sets SealMaster apart from its competitors is its vertically integrated franchise system and strong dedication to franchisee success. Franchisees receive comprehensive training, continuous marketing support, and technical assistance, ensuring their ability to thrive in the business.
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Initial Investment
How much does it cost to start a SealMaster franchise? It costs on average between $580,000 – $925,000 to start a SealMaster franchised facility.
This includes costs for construction, equipment, inventory, and initial operating expenses. The total investment will vary depending on factors such as the specific type of SealMaster franchise, the location, and whether the franchisee decides to lease or purchase the property.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $35,000 |
| Lease/Security Deposit | $4,000 – $10,000 |
| Utility Deposits | $0 – $2,000 |
| Leasehold Improvements | $1,000 – $20,000 |
| Furniture, Fixtures and Equipment | $8,000 – $10,000 |
| Initial Inventory | $100,000 – $150,000 |
| Insurance | $10,000 – $30,000 |
| Plant Package | $300,000 – $400,000 |
| Training | $3,000 – $5,000 |
| Grand Opening Advertising | $2,000 |
| Office Equipment & Supplies | $0 – $3,000 |
| Permits | $0 – $5,000 |
| Signage | $1,800 – $3,000 |
| Vehicles | $0 – $1,500 |
| Tanker | $15,000 – $25,000 |
| Bulk Storage Tanks | $0 – $23,000 |
| Rental Equipment | $0 – $50,000 |
| Additional Funds (2 months) | $100,000 – $150,000 |
| TOTAL | $579,800 – $924,500 |
Average Revenue (AUV)
How much revenue can you make with a SealMaster franchise? A SealMaster franchised location makes on average $12,350,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
This compares to $390,000 yearly revenue for similar maintenance franchises. Below are a few SealMaster competitors as a comparison:
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SealMaster Franchise Disclosure Document
Frequently Asked Questions
How many SealMaster locations are there?
As of the latest data, SealMaster has a total of 47 locations, comprising 43 franchised units and 4 company-owned units.
What is the total investment required to open a SealMaster franchise?
The total investment required to open a SealMaster franchise ranges from $580,000 to $925,000.
What are the ongoing fees for a SealMaster franchise?
SealMaster franchisees pay a 5% royalty fee on their gross sales. Additionally, they contribute 1.5% of gross sales to a national advertising fund and are required to allocate at least 1% of gross sales for local advertising.
What are the financial requirements to become a SealMaster franchisee?
To become a SealMaster franchisee, candidates must have a minimum of $250,000 in liquid capital and a net worth of at least $750,000.
How much can a SealMaster franchise owner expect to earn?
The average gross sales for a SealMaster franchise are approximately $12.35 million per location. Assuming a 15% operating profit margin, $12.35 million yearly revenue can result in $1,853,000 EBITDA annually.
Who owns SealMaster?
The SealMaster franchise is owned by ThorWorks Industries, a global leader in the protective coatings industry.
Disclaimer
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