The Picklr Franchise FDD, Profits & Costs (2025)
The Picklr is a fast-growing indoor pickleball franchise that first opened in 2021 in Uintah, Utah. Today, its headquarters are based in Kaysville, Utah, and the company began offering franchise opportunities in March 2023. Since then, the brand has expanded at a remarkable pace, with more than 500 units awarded across the United States, Canada, and Japan.
Each facility is designed to provide a premium playing experience, featuring professional-quality courts, advanced lighting, and systems that reduce sound for a more enjoyable atmosphere.
In addition to court time, The Picklr’s locations host leagues, tournaments, and training clinics. Many centers also include a pro shop stocked with gear, refreshments, and other essentials. Most clubs run on a membership basis, averaging between 500 and 700 active players.
A key differentiator for The Picklr is its strong emphasis on community and inclusivity, welcoming players at every age and skill level. The franchise has also built credibility through partnerships with major industry names and sports icons, including NFL great Drew Brees.
Initial Investment
How much does it cost to start a The Picklr franchise? It costs on average between $540,000 – $1,178,000 to start a The Picklr franchised center.
This includes costs for construction, court build-outs, equipment, supplies, and initial operating expenses. The total investment varies based on several factors, such as the size of the facility, the market location, and whether the franchisee decides to lease or purchase the property.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $60,000 |
| Start-Up Advertising and Promotions Expense | $25,000 – $35,000 |
| Architecture and Design | $10,000 – $12,000 |
| Architect of Record | $25,000 – $50,000 |
| Leasehold Improvements | $200,000 – $500,000 |
| Insurance | $3,000 – $6,000 |
| POS Equipment, Software Licenses and Computer Systems | $1,000 – $3,000 |
| Rent and Deposit | $15,000 – $50,000 |
| Equipment and Installation | $20,500 – $28,000 |
| Branding Installation | $35,000 – $100,000 |
| Furnishings and Fixtures | $35,000 – $85,000 |
| Signage | $2,500 – $10,000 |
| Digital Infrastructure | $50,000 – $55,000 |
| Transportation/Freight | $5,000 – $10,000 |
| Utility Deposits and Fees | $100 – $3,500 |
| Licenses and Permits | $500 – $4,000 |
| Legal and Accounting | $1,000 – $5,000 |
| Travel and Wages for Initial Training | $5,000 – $12,000 |
| Opening Inventory | $20,000 – $40,000 |
| Security System and Electronic Entry Access System | $1,000 – $7,000 |
| Corporate Guaranty Fee | $0 – $2,000 |
| Sinking Fund | $800 |
| Additional Funds (initial 3 months) | $25,000 – $100,000 |
| Total Estimated Initial Investment | $540,400 – $1,178,300 |
Average Revenue (AUV)
How much revenue can you make with a The Picklr franchise? A The Picklr franchised business makes on average $601,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
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Frequently Asked Questions
How many The Picklr locations are there?
As of the latest data, the brand has about 7 locations open and operating across the United States and Canada.
What is the total investment required to open a The Picklr franchise?
The total investment required to open a The Picklr franchise ranges from $540,000 to $1,178,000.
What are the ongoing fees for a The Picklr franchise?
Franchisees of The Picklr are required to pay ongoing fees consisting of a 7% royalty on gross monthly sales, along with a 2% marketing fee, also based on monthly sales. These fees support the franchisor’s continued operational assistance, marketing campaigns, and brand development efforts.
How much can a The Picklr franchise owner expect to earn?
The average gross sales for a The Picklr franchise are approximately $0.6 million per location. Assuming a 15% operating profit margin, $0.6 million yearly revenue can result in $90,000 EBITDA annually.
Who owns The Picklr?
The Picklr franchise is owned by Picklr Inc.
Disclaimer
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