U-Swirl  Franchise FDD, Profits & Costs (2025)

U-Swirl, established in 2008 in Las Vegas, Nevada, is a self-serve frozen yogurt franchise that quickly expanded through franchising the same year it launched. The company now has its headquarters in Durango, Colorado, and continues to grow under U-Swirl International, Inc.

The concept centers on premium frozen yogurt, offering guests 10–16 rotating flavors and more than 20 topping choices. Customers build their own desserts and pay according to weight, creating a fun and interactive experience. In addition to frozen yogurt, many locations also serve beverages and other frozen treats.

A key differentiator for U-Swirl is its co-branding strategy. In select markets, the franchise pairs its frozen yogurt shops with Rocky Mountain Chocolate Factory products, broadening the menu and attracting a wider audience with the combination of frozen yogurt and gourmet chocolates.

Initial Investment

How much does it cost to start a U-Swirl franchise? It costs on average between $419,000 – $630,000 to start a U-Swirl franchised restaurant.

This investment covers expenses such as store build-out, furniture and equipment, initial inventory, and opening operating costs. The total amount can vary based on several factors, including the size and layout of the U-Swirl shop, the specific market location, and whether the franchisee opts to lease or buy the property.

Type of ExpenditureAmount
Initial Franchise Fee$25,000
Furniture, Equipment, and Fixtures$194,000 – $278,000
Computer System$5,000 – $12,000
Pre-Opening Rent, Deposits, Architectural Fees and Leasehold Improvements$131,000 – $185,920
Signage$10,000 – $25,000
Opening Inventory$5,000 – $10,000
Training$3,500 – $7,500
Grand Opening Program$5,000
Licenses and Permits$500 – $1,500
Insurance$2,000 – $4,000
Professional Fees$2,500 – $5,000
Additional Funds – 3 Months$35,000 – $71,000
Total Estimated Initial Investment$418,500 – $630,320

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Frequently Asked Questions

How many U-Swirl locations are there?

As of the latest available information, U-Swirl operates a total of about 57 locations across the United States.

What is the total investment required to open a U-Swirl franchise?

The total investment required to open a U-Swirl franchise ranges from $419,000 to $630,000.

What are the ongoing fees for a U-Swirl franchise?

U-Swirl franchisees are required to pay a royalty fee of 5% of net sales. In addition, franchisees contribute 1% of net sales toward national and regional advertising programs. They are also expected to allocate at least 1% of net sales for local advertising efforts.

What are the financial requirements to become a U-Swirl franchisee?

To qualify as a U-Swirl franchisee, an individual must have a minimum net worth of $250,000, excluding personal assets such as a home, furnishings, or automobile. In addition, prospective franchisees are required to have at least $50,000 in liquid capital available to cover the upfront investment and operational needs.

Who owns U-Swirl?

The U-Swirl franchise is owned by Rocky Mountain Chocolate Factory, Inc., a company that acquired and integrated U-Swirl into its portfolio to expand its presence in the frozen dessert industry.

Disclaimer

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