Sterling Optical Franchise FDD, Profits & Costs (2025)
Sterling Optical has built a strong reputation as one of the most recognized optical retail franchises in the United States. With roots dating back to 1914 in New York City’s Financial District, the brand brings over 100 years of expertise to the vision care industry.
Today, the company is based in Garden City, New York, and operates more than 50 locations nationwide. Since launching its franchise program in 1992, Sterling Optical has steadily expanded through new store openings as well as strategic acquisitions.
The franchise delivers a wide selection of products and services, from prescription and non-prescription glasses to contact lenses and stylish designer sunglasses. Licensed optometrists are available at each location to provide professional eye exams and ensure customers receive thorough care.
Sterling Optical distinguishes itself by combining affordability with fashionable eyewear, giving it a competitive edge in the retail eye care market.
Initial Investment
How much does it cost to start a Sterling Optical franchise? It costs on average between $33,000 – $2,094,000 to start a Sterling Optical franchised center.
This includes expenses for build-out and construction, optical equipment, initial inventory, and early operating costs. The total investment can vary based on several factors, such as the size and type of optical store, its location, and whether the franchisee decides to lease or purchase the property.
| Type of Expenditure | Amount |
|---|---|
| Initial Nonrecurring Franchise Fee | $10,000 to $30,000 |
| Lease Security Deposit and Legal Fees | $0 to $35,000 |
| Rent for First Month | $3,300 to $30,000 |
| Leasehold Improvements | $0 to $250,000 |
| Furniture, Fixtures and Office Equipment | $0 to $100,000 |
| Professional Equipment | $0 to $150,000 |
| Computer Equipment and Software | $540 to $11,250 |
| Inventory | $10,000 to $100,000 |
| Signage | $0 to $10,000 |
| Insurance | $0 to $10,000 |
| Financing Payments | See terms |
| Utility and Tax Deposits | $0 to $5,000 |
| Grand Opening Advertising Fee | $0 to $5,000 |
| Document Preparation Fees | $0 to $2,500 |
| Legal Fees | $0 to $10,000 |
| Acquisition of Business as a Going Concern | $10,000 to $1,500,000 |
| Additional Funds (Working Capital) | $5,000 to $90,000 |
| Total Estimated Initial Investment | $32,840 to $2,093,750 |
Average Revenue (AUV)
How much revenue can you make with a Sterling Optical franchise? A Sterling Optical franchised location makes on average $748,000 in revenue (AUV) per year.
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Frequently Asked Questions
How many Sterling Optical locations are there?
As of the latest data, Sterling Optical operates 109 locations across the United States. Out of these, 92 are franchise-owned and 17 are company-owned.
What is the total investment required to open a Sterling Optical franchise?
The total investment required to open a Sterling Optical franchise ranges from $33,000 to $2,094,000.
What are the ongoing fees for a Sterling Optical franchise?
Franchisees of Sterling Optical are required to pay a royalty fee of 8% of their gross monthly sales. In addition, there is a marketing and advertising fee of 6% of monthly sales, which contributes to national and regional advertising campaigns, brand development, and promotional initiatives.
What are the financial requirements to become a Sterling Optical franchisee?
To qualify as a Sterling Optical franchisee, you typically need at least $150,000 in liquid capital and a net worth of about $200,000.
How much can a Sterling Optical franchise owner expect to earn?
The average gross sales for a Sterling Optical franchise are approximately $0.75 million per location. Assuming a 15% operating profit margin, $0.75 million yearly revenue can result in $113,000 EBITDA annually.
Who owns Sterling Optical?
Sterling Optical franchise is owned by Emerging Vision, Inc., a company that operates and franchises optical retail stores across the United States.
Disclaimer
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