Capt Loui Franchise FDD, Profits & Costs (2025)
Cap’t Loui is a seafood restaurant franchise that brings a fun, casual twist to Cajun dining. Founded in 2016 in Stoneham, Massachusetts, the brand quickly gained attention for its lively atmosphere and signature seafood boils packed with bold, Southern-inspired flavors. Today, Cap’t Loui locations can be found in multiple states across the country through its growing franchise network.
The brand operates under Cap’t Loui, LLC, a company formed in New Jersey and headquartered in Garfield. It began franchising in November 2017, giving entrepreneurs the chance to bring its distinctive seafood experience to new communities.
Cap’t Loui’s menu centers around Cajun-style seafood boils featuring shrimp, crab, lobster, mussels, and clams, all tossed in house-made sauces with customizable spice levels. Guests can also enjoy fried seafood baskets, garlic noodles, and Cajun fries for a complete comfort-food experience.
What differentiates Cap’t Loui is its interactive dining style. Meals are served in a hands-on, communal format that encourages guests to dig in, share, and savor the vibrant flavors together — making every visit both flavorful and memorable.
Initial Investment
How much does it cost to start a Capt Loui franchise? It costs on average between $230,000 – $833,000 to start a Capt Loui franchised restaurant.
This includes expenses for restaurant construction, kitchen equipment, furnishings, initial inventory, and early operating costs. The total investment varies based on several factors, such as the size and layout of the Cap’t Loui restaurant, its location, and whether the franchisee opts to lease or buy the property.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $50,000 |
| Travel & Living Expenses while Training | $1,000 to $5,000 |
| Real Estate/Rent | $2,000 to $24,000 |
| Plans, Development & Leasehold Improvements & Construction | $100,000 to $500,000 |
| Architect and Engineering Fees | $5,000 to $50,000 |
| Equipment, Fixtures & Furniture | $30,000 to $50,000 |
| Menus | $500 to $2,000 |
| Computer, Electronics and Point of Sale Control System | $8,000 to $12,000 |
| Point of Sale System Monthly Hosting Fee (per terminal per month) | $80 to $240 |
| QuickBooks Online Essentials Monthly Fee | $30 |
| Security Deposits, Utility Deposits, Business Licenses, and Other Prepaid Expenses | $1,000 to $5,000 |
| Business Class Internet Service | $100 to $300 |
| Signage | $2,000 to $20,000 |
| Initial Inventory | $8,000 to $15,000 |
| Supplies & Misc. Expense | $2,000 to $4,000 |
| Advertising / Promotion / Grand Opening Materials | $2,000 to $3,000 |
| Insurance | $5,000 to $25,000 |
| Liquor License (if applicable) | Varies |
| Audio / Video / Surveillance System | $1,290 to $3,430 |
| Smallwares | $1,000 to $4,000 |
| Professional Fees | $1,000 to $10,000 |
| Additional Funds (3 months) | $10,000 to $50,000 |
| Total | $230,000 to $833,000 |
Average Revenue (AUV)
How much revenue can you make with a Capt Loui franchise? A Capt Loui franchised business makes on average $1,713,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
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Frequently Asked Questions
How many Capt Loui locations are there?
According to available data, Cap’t Loui has 17 franchise-owned units and 2 company-owned units, for a total of 19 locations in the U.S.
What is the total investment required to open a Capt Loui franchise?
The total investment required to open a Capt Loui franchise ranges from $230,000 to $833,000.
What are the ongoing fees for a Capt Loui franchise?
Cap’t Loui franchisees pay an ongoing royalty fee of 4.5% of gross sales and a marketing or brand fund fee of 3% of gross sales. These recurring fees support the franchisor’s continued brand development, operational support, and national marketing efforts.
Who owns Capt Loui?
The franchise is owned by Cap’t Loui, LLC, a company organized under the laws of New Jersey.
Disclaimer
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