Blushington Franchise FDD, Profits & Costs (2025)

Blushington began in 2011 as an upscale yet accessible beauty studio in West Hollywood, California, created by sisters Stephi Cohen and Nicki Maron. The brand later relocated its main office to New York City, where it operates from 315 West 57th Street.
In 2023, Blushington introduced a franchise program to support its expansion across the United States. Each location brings together makeup services, blowouts, skincare treatments, and personalized beauty instruction, giving customers a single place to take care of multiple needs.
This integrated approach is designed for clients who want premium beauty services without having to book different appointments at separate shops.
A key part of Blushington’s appeal is its inclusive approach. The brand is known for serving guests of all ages and across all skin tones and hair textures, creating a warm and welcoming atmosphere that pairs luxury with ease of access.
Initial Investment
How much does it cost to start a Blushington franchise? It costs on average between $586,000 – $805,000 to start a Blushington franchised studio.
This covers expenses such as studio build-out, beauty equipment, initial product inventory, and early operating costs. The total investment varies based on factors like the size of the lounge, the market you open in, and whether the space is leased or purchased.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $50,000 |
| Initial Inventory | $28,000 to $35,000 |
| Computer Systems | $5,700 to $8,150 |
| Lease, Utility, and Security Deposits | $6,000 to $12,000 |
| Three Months’ Rent | $18,000 to $36,000 |
| Leasehold Improvements | $350,000 to $450,000 |
| Furniture and Fixtures | $20,000 to $30,000 |
| Security System | $2,200 to $2,500 |
| Office Equipment and Supplies | $6,000 to $9,600 |
| Exterior & Interior Signage | $10,000 to $15,000 |
| Business Licenses and Permits | $800 to $2,000 |
| Design and Architect Fees | $10,000 to $30,000 |
| Training Expenses | $7,000 to $12,000 |
| Professional Services | $3,000 to $10,000 |
| Insurance | $6,000 to $8,000 |
| Grand Opening and Advertising Program | $12,500 to $20,000 |
| Uniforms | $300 to $500 |
| Additional Funds for the Start-up Phase (3 Months) | $50,000 to $75,000 |
| TOTAL | $585,500 to $805,100 |
Blushington Franchise Disclosure Document
Frequently Asked Questions
How many Blushington locations are there?
According to the most recent public franchise-disclosure data, Blushington has 1 company-owned location.
What is the total investment required to open a Blushington franchise?
The total investment required to open a Blushington franchise ranges from $586,000 to $805,000.
What are the ongoing fees for a Blushington franchise?
Blushington franchisees pay an ongoing royalty fee of 7% of gross sales. In addition, the brand requires a continuing marketing contribution, which is generally 2% of gross sales, though some disclosures indicate it may be set at up to 3% depending on the system’s needs.
Who owns Blushington?
Blushington is owned by Blushington Holdings LLC, a company founded by sisters Stephi Cohen and Nicki Maron.
Disclaimer
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