Extreme Pita Franchise FDD, Profits & Costs (2025)
Extreme Pita operates as a fast-casual restaurant franchise specializing in pita-based meals and lighter dining options. The brand offers a menu centered on fresh pita wraps, salads, soups, and flatbread pizzas, emphasizing better-for-you ingredients. Extreme Pita was established in 1997 by brothers Alex and Mark Rechichi in Waterloo, Ontario, Canada.
The concept was developed to bridge the gap between convenience and nutrition, providing an alternative to conventional fast food. Customers can build their own pita sandwiches using a variety of proteins, fresh produce, and sauces, with menu choices designed to accommodate vegetarian and health-conscious preferences.
Extreme Pita is headquartered in Richmond Hill, Ontario, and later joined the MTY Group, a leading multi-brand restaurant franchisor. Franchising began soon after the opening of the first location, allowing the brand to grow throughout Canada and expand into the U.S. market.
What differentiates Extreme Pita is its consistent focus on customization and healthier menu positioning. The brand appeals to consumers seeking fresh flavors and flexible meal options, setting it apart from traditional quick-service restaurant concepts.
Initial Investment
How much does it cost to start a Extreme Pita franchise? It costs on average between $192,000 – $513,000 to start a Extreme Pita franchised restaurant.
This investment covers expenses associated with restaurant build-out, kitchen equipment, signage, initial inventory, and pre-opening operating costs. The total amount required can differ depending on factors such as restaurant size, local construction and labor costs, market conditions, and whether the franchisee leases a new space or converts an existing location.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee (single unit) | $30,000 |
| Travel and Living Expenses During Training | $1,000 – $5,000 |
| Lease Deposit and Three Months’ Rent | $9,500 – $22,000 |
| Lease Review Fee | $0 – $2,500 |
| Leasehold Improvements | $55,000 – $208,000 |
| Equipment and Furniture | $33,000 – $105,000 |
| Freight Charges | $0 – $5,500 |
| Signage and Menu Boards | $4,500 – $25,000 |
| Architectural Design and Engineering | $15,000 – $25,000 |
| Opening Advertising | $7,500 |
| Opening Inventory | $4,000 – $6,000 |
| Grand Opening Marketing Fee | $5,000 – $10,000 |
| Miscellaneous Expenses | $1,000 – $5,000 |
| Software, Hardware, and POS System | $4,760 – $14,000 |
| Security System | $0 – $3,000 |
| Insurance | $1,500 – $3,500 |
| Additional Funds (First 3 Months) | $20,000 – $35,000 |
| Uniforms | $500 – $1,000 |
| Total Estimated Initial Investment | $192,260 – $513,000 |
Franchise Disclosure Document
Frequently Asked Questions
How many Extreme Pita locations are there?
As of the most recent available data, Extreme Pita has one restaurant location in operation.
What is the total investment required to open a Extreme Pita franchise?
The total investment required to open a Extreme Pita franchise ranges from $192,000 to $513,000.
What are the ongoing fees for a Extreme Pita franchise?
Extreme Pita franchisees pay a 6% royalty fee based on gross sales. They also contribute 3% of gross sales toward marketing and advertising, which supports system-wide promotional efforts and brand marketing programs.
Who owns Extreme Pita?
Extreme Pita franchise is owned by MTY Group, a Canadian restaurant franchisor that acquired the brand from its founders, Alex and Mark Rechichi, in 2013.
Disclaimer
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