Aerus Franchise FDD, Profits & Costs (2025)
Aerus is a long-established healthy-home franchise with roots stretching back nearly a hundred years. Originally launched in 1924 in the United States by Gustaf Sahlin under the name Electrolux Corp. USA, the company earned early recognition for its reliable canister vacuum cleaners.
One of its most successful models, the Model XXX introduced in 1937, sold more than 14 million units and became so iconic that it was later displayed by the Smithsonian Institution. After selling the Electrolux brand name in 2000, the business reintroduced itself as Aerus LLC in 2001 and began expanding its offerings beyond traditional floor care.
Today, the brand’s focus includes advanced air purification and water filtration technologies designed to improve indoor health and comfort.
The company’s headquarters are in Bristol, Virginia, with additional corporate offices in Dallas, Texas. Aerus distributes its innovative healthy-home products through a network of more than 500 franchise and distributor outlets across North America.
Aerus began franchising around 2001–2002, transforming its direct-sales foundation into a franchise opportunity. Its franchise owners, known as Healthy Home Consultants, provide a comprehensive range of solutions such as high-performance vacuum systems, air purification units powered by ActivePure Technology, and cutting-edge water treatment products.
Initial Investment
How much does it cost to start a Aerus franchise? It costs on average between $16,000 – $418,000 to start a Aerus franchised facility.
The investment includes expenses for setting up the showroom, purchasing equipment, stocking initial inventory, and covering early operational costs. The total capital required depends on factors such as territory size, selected program (Standard or Associate), and whether the franchisee decides to lease or buy the business location.
| Type of Expenditure | Standard Program | Associate Program |
|---|---|---|
| Initial Franchise Fee | $3,000 | $1,000 |
| Beyond Addendum Fee | $0 – $100 | $0 – $100 |
| Leasehold Improvements | $0 – $15,000 | $0 – $5,000 |
| Furniture, Fixtures, and Equipment | $2,500 – $15,000 | $2,000 – $5,000 |
| Vehicle | $0 – $8,440 | $0 – $8,440 |
| Initial Inventory (supplies, consigned products, spare parts, etc.) | $15,000 – $90,000 | $5,000 – $20,000 |
| Pre-Opening Training Expenses | $1,000 – $7,000 | $1,000 – $7,000 |
| Supplies (stationery, business cards, etc.) | $100 – $600 | $100 – $600 |
| Permits & Licenses | $50 – $200 | $50 – $200 |
| Insurance Deposits and Premiums (first year) | $1,500 – $2,000 | $1,500 – $2,000 |
| Architect Fees | $0 – $5,000 | $0 – $2,000 |
| Other Professional Fees | $500 – $1,000 | $500 – $1,000 |
| Site Lease (3 months) | $500 – $10,000 | $500 – $3,000 |
| Utility Deposits | $350 – $450 | $350 – $450 |
| Advertising and Promotion | $0 – $5,000 | $0 – $2,500 |
| Signage | $1,000 – $5,000 | $1,000 – $2,500 |
| Additional Funds (3 months) | $5,000 – $50,000 | $3,000 – $10,000 |
| Goodwill | $0 – $200,000 | $0 – $25,000 |
| TOTALS | $30,500 – $417,790 | $16,000 – $95,790 |
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Frequently Asked Questions
How many Aerus locations are there?
As of the most recent data, Aerus operates 166 locations across North America, among them 158 franchised locations.
What is the total investment required to open a Aerus franchise?
The total investment required to open a Aerus franchise ranges from $16,000 to $418,000.
What are the ongoing fees for a Aerus franchise?
Aerus franchisees pay an ongoing royalty fee equal to 5% of gross sales. In addition, they contribute up to 3% of gross sales toward marketing and advertising efforts, which support brand awareness and promotional initiatives at both the national and local levels.
Who owns Aerus?
The franchise is owned by Aerus LLC, a privately held company headquartered in Bristol, Virginia.
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