BELOCAL Franchise FDD, Profits & Costs (2025)
BeLocal is a franchise dedicated to providing newcomers with comprehensive local guides, helping them navigate their new surroundings by showcasing top businesses, attractions, and insider recommendations. Launched in 2018 as part of The N2 Company, BeLocal quickly established itself as a go-to resource for individuals settling into new communities.
Headquartered in Wilmington, North Carolina, BeLocal embarked on its franchising journey soon after its launch, experiencing steady growth. The brand’s in-house team meticulously curates each magazine, ensuring exceptional design and editorial quality, making it a valued addition to households across various communities.
What distinguishes BeLocal from other publications is its deep-rooted connection to the local scene. Each edition features insights and recommendations from longtime residents, offering a reliable and personalized perspective that newcomers can trust.
Initial Investment
How much does it cost to start a BeLocal franchise? It costs on average between $2,000 – $11,000 to start a BeLocal franchised business.
This includes expenses for magazine production, marketing, distribution, and initial operational costs. The total investment varies based on factors such as the territory size, local advertising rates, and whether the franchisee operates from a home office or a dedicated workspace.
Type of Expenditure | Amount |
---|---|
Initial Franchise Fee | $735 |
Office Furniture & Equipment | $0 to $2,650 |
Computer Hardware & Software | $0 to $2,650 |
Office Supplies and Stationery | $90 to $125 |
Insurance Coverage (1 year) | $400 to $650 |
Initial Training Expenses | $0 |
Professional Fees | $0 to $2,100 |
Licenses and Permits | $0 to $500 |
Entity Formation | $100 to $500 |
Additional Funds (for first 3 months) | $600 to $1,000 |
TOTAL | $1,925 to $10,910 |
Average Revenue (AUV)
How much revenue can you make with a BeLocal franchise? A BeLocal franchised location makes on average $66,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
This compares to $233,000 yearly revenue for similar marketing franchises. Below are a few BeLocal competitors as a comparison:
BELOCAL Franchise Disclosure Document
Frequently Asked Questions
How many BeLocal locations are there?
As of the latest data, BeLocal operates 143 locations across the United States, comprising 133 franchised units and 10 company-owned units.
What is the total investment required to open a BeLocal franchise?
The total investment required to open a BeLocal franchise ranges from $2,000 to $11,000.
What are the ongoing fees for a BeLocal franchise?
BeLocal franchisees are subject to a 15% royalty fee on their gross revenue, which contributes to the franchisor’s ongoing support and development of the brand.
Additionally, franchisees are required to pay a monthly advertising fee of $537, allocated towards national and regional marketing efforts to promote the BeLocal brand and drive business to local publications.
How much can a BeLocal franchise owner expect to earn?
The average gross sales for a BeLocal franchise are approximately $0.07 million per location. Assuming a 15% operating profit margin, $0.07 million yearly revenue can result in $11,000 EBITDA annually.
Who owns BeLocal?
BeLocal franchise is owned by The N2 Company, a well-established organization with over 20 years of experience in the industry.
Disclaimer
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