Better Homes And Gardens Real Estate Franchise FDD, Profits & Costs (2025)
Better Homes and Gardens Real Estate is a real estate franchise offering a wide range of services, including residential sales, commercial services, and relocation assistance. The company was founded in 2008 and is headquartered in Madison, New Jersey.
It operates as a subsidiary of Anywhere Real Estate Inc., which acquired the rights to the Better Homes and Gardens name from Meredith Corporation. The franchise officially began franchising in 2008, shortly after its founding.
The franchise stands out in the competitive real estate market by combining the trusted Better Homes and Gardens brand with innovative marketing strategies and a robust support system for its franchisees. This unique approach provides franchisees with the resources and tools they need to succeed in the ever-evolving real estate industry.
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Initial Investment
How much does it cost to start a Better Homes And Gardens Real Estate franchise? It costs on average between $114,000 – $450,000 to start a Better Homes And Gardens Real Estate franchised facility.
This includes costs for office setup, technology, marketing, and initial operating expenses. The exact amount depends on various factors, including the size of the office, the location, and whether the franchisee chooses to lease or purchase the office space and equipment.
| Type of Expenditure | Amount (Low – High) |
|---|---|
| Facility and Space Planning | $9,000 – $17,500 |
| Furnishings and Communications Equipment | $27,000 – $87,500 |
| Security and Other Deposits | $7,500 – $17,700 |
| Prepaid Business Expenses | $3,000 – $4,600 |
| Additional Funds (first 3 months after opening) | $35,000 – $60,000 |
| Total Additional Cost for New Start-Up Office | $81,500 – $187,300 |
| Total Initial Investment for Conversion Office | $32,870 – $262,200 |
| Total Investment for New Start-Up Office | $114,370 – $449,500 |
Competitors
Below are a few Better Homes And Gardens Real Estate competitors as a comparison:
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We have compiled the list of the top 400 franchises across 9 industries. Download the report below.
Better Homes And Gardens Real Estate Franchise Disclosure Document
Frequently Asked Questions
How many Better Homes And Gardens Real Estate locations are there?
As of the latest data, Better Homes and Gardens Real Estate has over 400 locations across the United States, Canada, and Australia.
What is the total investment required to open a Better Homes And Gardens Real Estate franchise?
The total investment required to open a Better Homes And Gardens Real Estate franchise ranges from $114,000 to $450,000.
What are the ongoing fees for a Better Homes And Gardens Real Estate franchise?
Better Homes and Gardens Real Estate franchisees are required to pay a royalty fee of 6% of the franchisee’s gross revenue, which helps support the brand’s overall operations and continued use of its name and resources.
In addition to the royalty fee, franchisees are required to contribute to marketing and advertising efforts, with the marketing/advertising fee generally set at around 2% of gross revenue. This fee goes toward national and regional advertising campaigns designed to drive brand awareness and support the franchise network.
What are the financial requirements to become a Better Homes And Gardens Real Estate franchisee?
To become a Better Homes and Gardens Real Estate franchisee, you are required to have a minimum net worth of around $300,000 to $500,000, depending on the specific location and market.
Additionally, franchisees should have access to liquid capital of at least $50,000 to $100,000 to cover initial startup costs, including office setup, technology, marketing, and other operating expenses.
Who owns Better Homes And Gardens Real Estate?
Better Homes and Gardens Real Estate is owned by Anywhere Real Estate Inc., which was formerly known as Realogy Holdings Corp. Anywhere Real Estate Inc. is a global leader in real estate services, and the company operates multiple well-known brands in the real estate industry, including Better Homes and Gardens Real Estate.
Disclaimer
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