Clean Eatz Franchise FDD, Profits & Costs (2025)
Clean Eatz is a distinctive franchise that entered the health-focused dining sector in 2013.
Founded by Don and Evonne Varady, the franchise aims to promote healthier lifestyles through a comprehensive approach that includes not only balanced food options but also educational and motivational support to inspire lasting wellness changes.
Headquartered in Wilmington, North Carolina, Clean Eatz began offering franchises in 2015.
Clean Eatz distinguishes itself in the competitive fast-casual market with a unique multi-revenue stream model that encompasses dine-in, Grab ‘N Go, catering, marketplace items, and weekly online meal plans.
This diverse service offering is complemented by the franchise’s commitment to affordable, convenient, and health-conscious dining options, tailored to meet the varied dietary needs and preferences of its customers.
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Initial Investment
How much does it cost to start a Clean Eatz franchise? It costs on average between $358,000 – $762,000 to start a Clean Eatz franchised restaurant.
This includes costs for construction, equipment, inventory, and initial operating expenses. The exact amount depends on various factors, including the type of restaurant you choose, the location, and whether the franchisee chooses to lease or purchase the property.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $50,000 |
| Travel and Living Expenses | $1,000 – $2,000 |
| Rent or Real Estate | $2,000 – $16,000 |
| Café Construction | $200,000 – $380,000 |
| Furniture | $0 – $5,000 |
| Signage | $5,000 – $20,000 |
| Total | $358,000 – $762,000 |
Average Revenue (AUV)
How much revenue can you make with a Clean Eatz franchise? A Clean Eatz franchised restaurant makes on average $1,083,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
This compares to $623,000 yearly revenue for similar healthy franchises. Below are 10 Clean Eatz competitors as a comparison:
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We have compiled the list of the top 400 franchises across 9 industries. Download the report below.
Clean Eatz Franchise Disclosure Document
Frequently Asked Questions
How many Clean Eatz locations are there?
As of the latest data, there are 121 Clean Eatz locations in the United States. These locations span across 23 states and territories, with North Carolina having the most (18 locations).
What is the total investment required to open a Clean Eatz franchise?
The total investment required to open a Clean Eatz franchise ranges from $358,000 to $762,000.
What are the ongoing fees for a Clean Eatz franchise?
The ongoing fees for a Clean Eatz franchise include a royalty fee of 6% of gross sales. Additionally, there is a marketing fee, which typically consists of a national marketing contribution of 1% of gross sales, plus a requirement to spend at least 2% of gross sales on local advertising.
These fees are designed to support both the overall brand and individual franchise marketing efforts.
What are the financial requirements to become a Clean Eatz franchisee?
To become a Clean Eatz franchisee, the financial requirements include a minimum net worth of $350,000 and at least $100,000 in liquid capital. These financial prerequisites ensure that potential franchisees have the necessary resources to invest in the franchise, cover initial costs, and sustain operations as they establish their business.
How much can a Clean Eatz franchise owner expect to earn?
The average gross sales for a Clean Eatz franchise are approximately $1.08 million per location. Assuming a 15% operating profit margin, $1.08 million yearly revenue can result in $162,00 EBITDA annually.
Who owns Clean Eatz?
Clean Eatz is owned by its co-founders, Don Varady and Evonne Varady, who established and expanded the brand through franchising. They oversee its operations and growth across the United States.
Disclaimer
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