COOL BINZ Franchise FDD, Profits & Costs (2025)

COOL-BINZ is a modern storage franchise that provides climate-controlled portable bins for both residential and commercial customers. Founded in 2022 in Naples, Florida, by Ernie and Kathy Marcello, the brand was created to solve issues commonly found in standard storage options, including excessive heat, humidity, pest exposure, and weather-related damage.
Headquartered in Naples, Florida, COOL-BINZ started franchising the same year it was established, following its integration into the BELFOR Franchise Group. The company is now growing nationwide, focusing on regions that show strong demand for high-quality, temperature-controlled storage solutions.
The franchise’s products include insulated, steel-constructed bins designed to plug into standard power outlets. These units can function as refrigerated, frozen, or climate-stable environments — even doubling as mobile office spaces.
Initial Investment
How much does it cost to start a COOL BINZ franchise? It costs on average between $735,000 – $1,271,000 to start a COOL BINZ franchised facility.
This includes costs for equipment, storage units, vehicles, and initial operating expenses. The total investment varies based on factors such as the size of the territory, the number of units purchased, and whether the franchisee leases or owns the operational space.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $59,900 |
| Truck, Equipment, and Initial Containers | $579,995 – $979,000 |
| Container Assembly and Set-Up | $5,000 |
| Transportation | $35,000 – $100,000 |
| Computer Equipment and Software | $3,000 – $5,000 |
| Rent | $0 – $22,500 |
| Leasehold Improvements | $0 – $20,000 |
| Insurance Deposits and Premiums | $10,200 – $17,850 |
| Pre-Opening Travel Expense to Training | $1,000 – $3,000 |
| Professional Fees | $2,250 – $5,750 |
| Business Permits and Licenses | $250 – $1,000 |
| Office and Small Equipment Supplies | $750 – $1,500 |
| Initial Promotional Package | $7,500 |
| Grand Opening Advertising | $5,000 – $7,500 |
| Additional Funds (3 Months) | $25,000 – $35,000 |
| Total Estimated Initial Investment | $734,845 – $1,270,500 |
COOL BINZ Franchise Disclosure Document
Frequently Asked Questions
How many COOL BINZ locations are there?
According to the most recent data, the COOL‑BINZ franchise system has 10 units in operation across the U.S.
What is the total investment required to open a COOL BINZ franchise?
The total investment required to open a COOL BINZ franchise ranges from $735,000 to $1,271,000.
What are the ongoing fees for a COOL BINZ franchise?
A COOL BINZ franchise requires ongoing payments that include a royalty fee of 6% of gross sales. Franchisees are also required to contribute 2% of gross sales toward a marketing and advertising fund.
Who owns COOL BINZ?
The COOL BINZ franchise is owned by BELFOR Franchise Group, a leading residential and commercial services franchisor.
Disclaimer
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