Destination Athlete Franchise FDD, Profits & Costs (2025)

Destination Athlete is a franchise that provides comprehensive resources to youth, high school, and college athletic teams across the United States.

Founded in 2008 and headquartered in Lebanon, New Jersey, the company offers a one-stop shop for athletic teams, supplying equipment, apparel, fundraising solutions, and performance services. This holistic approach aims to support athletes in achieving their goals and building better communities through sports.

Since its inception, Destination Athlete has expanded its reach by offering franchise opportunities, allowing entrepreneurs to operate home-based businesses that serve local sports teams. The franchise model is designed to be flexible, accommodating both part-time and full-time commitments.

Initial Investment

How much does it cost to start a Destination Athlete franchise? It costs on average between $28,000 – $94,000 to start a Destination Athlete franchised center.

This includes costs for construction, equipment, inventory, and initial operating expenses. The exact amount depends on various factors, including the size of the franchise location, the market area, and whether the franchisee chooses to operate from a home-based setup or a physical retail location.

Type of ExpenditureAmount
Initial franchise fee$20,000 – $50,000
Travel Expenses$100 – $400
Living Expenses while training$150 – $1,500
Cell/Telephone$20 – $200
Fax/copier$150 – $400
Lap top computer$700 – $1,500
Invoices/proposals$100 – $160
Office supplies$100 – $400
File cabinet(s)$80 – $200
Legal fees$300 – $1,500
Accounting software$200 – $250
Accounting services$100 – $300
Insurance$300 – $800
Subtotal$22,300 – $57,610
Additional Operating Funds for 3 Months$6,000 – $36,000
Total$28,300 – $93,610

Competitors

Below are a few Destination Athlete competitors as a comparison:

Destination Athlete franchise competitors

Destination Athlete Franchise Disclosure Document

Frequently Asked Questions

How many Destination Athlete locations are there?

As of the latest data, Destination Athlete operates a total of 229 units, all of which are franchised. There are no company-owned locations in the network.

What is the total investment required to open a Destination Athlete franchise?

The total investment required to open a Destination Athlete franchise ranges from $28,000 to $94,000.

What are the ongoing fees for a Destination Athlete franchise?

The ongoing fees for a Destination Athlete franchise include a royalty fee of 7% of gross sales and a marketing fee of 2% of gross sales. These fees support the operational and promotional activities that contribute to the overall success of the franchise network.

What are the financial requirements to become a Destination Athlete franchisee?

To become a Destination Athlete franchisee, candidates are typically required to have a minimum net worth of $100,000 and at least $20,000 in liquid capital.

Who owns Destination Athlete?

Destination Athlete franchise is owned by Doug Dickison, who serves as the Founder and President of the company.

Disclaimer

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