Genji Franchise FDD, Profits & Costs (2025)
Genji is a high-end sushi franchise best known for its fresh sushi kiosks and compact outlets, many of which are located inside Whole Foods Market stores throughout the United States and the United Kingdom. The concept originated in Philadelphia as a family-run Japanese eatery inspired by the classic novel The Tale of Genji.
Launched in 1997, the brand quickly grew into the leading sushi supplier for Whole Foods by emphasizing premium quality ingredients and a strong commitment to sustainability.
The company is headquartered at 6390 Hedgewood Drive, Suite 300, in Allentown, Pennsylvania. Today, Genji operates more than 215 units and employs close to 900 professional sushi chefs. The franchise is part of Hana Group Franchising, LLC.
Franchising opportunities were introduced in 2022 under Hana Group Franchising, which had originally been established as Mai Franchising, LLC in 2015. Genji’s menu features freshly prepared and pre-packaged sushi, along with Japanese rice and noodle bowls, soups, and a variety of vegetable-based dishes.
Initial Investment
How much does it cost to start a Genji franchise? It costs on average between $42,000 – $134,000 to start a Genji franchised restaurant.
This investment covers expenses such as build-out, equipment, initial inventory, and early operating costs. The total amount varies based on several factors, including the format of the Genji outlet, its location, and whether the franchisee decides to lease or purchase the space.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $3,500 – $4,500 |
| Computer, Office Supplies, Equipment and Fixtures | $6,100 – $39,800 |
| Advertising, Marketing and Promotional Materials and Signage | $500 – $1,500 |
| Opening Inventory and Smallwares | $7,500 – $20,000 |
| Initial Training Fees | $2,000 – $8,000 |
| ServSafe Training | $100 – $1,500 |
| Pre-opening Travel Expense | $0 – $2,500 |
| Insurance Deposits and Premiums | $500 – $2,000 |
| Pre-opening Labor | $1,000 – $3,500 |
| Professional Fees | $2,500 – $3,000 |
| Business Permits and Licenses | $350 – $2,000 |
| Credit and Criminal Background Check | $120 – $200 |
| Additional Funds – Pre-opening and Initial 3 Months’ Operations | $18,000 – $45,000 |
| Total | $42,170 – $133,500 |
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Frequently Asked Questions
How many Genji locations are there?
As of the latest available data, Genji operates 228 sushi bar locations across the U.S. and U.K.
What is the total investment required to open a Genji franchise?
The total investment required to open a Genji franchise ranges from $42,000 to $134,000.
What are the ongoing fees for a Genji franchise?
According to publicly available sources, the ongoing fees for a Genji franchise include a royalty fee of 45% of gross sales.
What are the financial requirements to become a Genji franchisee?
The requirement for liquid capital to qualify for a Genji franchise is about $15,000.
Who owns Genji?
Genji franchise is owned by Hana Group Franchising, LLC (formerly Mai Franchising, LLC).
Disclaimer
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