Goodcents Deli Franchise FDD, Profits & Costs (2025)
Goodcents Deli Fresh Subs, originally established as Mr. Goodcents in 1989 by founder Joe Bisogno, began its journey in Lenexa, Kansas. With its headquarters now located in DeSoto, Kansas, the franchise has expanded its footprint across nine states, operating over 60 locations.
The franchise began offering franchising opportunities in 1991, allowing entrepreneurs to join the Goodcents family.
Goodcents differentiates itself in the competitive sandwich market by emphasizing freshness and quality. Their signature pillowy soft bread is baked in-restaurant twice daily, and meats and cheeses are sliced fresh to order, ensuring every sub meets high standards.
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Initial Investment
How much does it cost to start a Goodcents Deli Fresh Subs franchise? It costs on average between $333,000 – $509,000 to start a Goodcents Deli Fresh Subs franchised restaurant.
This includes costs for construction, equipment, inventory, and initial operating expenses. The exact amount depends on various factors, including the type of restaurant you choose, the location, and whether the franchisee chooses to lease or purchase the property.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $15,000 – $30,000 |
| New Store Opening Project Management Fee | $5,000 – $15,000 |
| Site Analysis Fee | $1,000 – $2,500 |
| Architectural Fees | $4,000 – $12,000 |
| Leasehold Improvements | $125,000 – $170,000 |
| Equipment (includes freight, décor, fixtures, furnishings, and smallwares) | $123,500 – $171,500 |
| Signage | $7,500 – $15,000 |
| Insurance | $1,500 – $5,000 |
| Travel & living expenses while training | $500 – $5,000 |
| Miscellaneous Restaurant Supplies | $300 – $800 |
| Uniforms | $500 – $1,500 |
| Initial Inventory – Food & Paper | $5,500 – $7,800 |
| Security Deposits, Licenses | $5,000 – $8,000 |
| Additional Funds – 3 months | $20,000 – $30,000 |
| GOODCENTS Computer System | $11,500 – $20,000 |
| Marketing Expenses | $7,500 – $15,000 |
| TOTAL | $333,300 – $509,100 |
Average Revenue (AUV)
How much revenue can you make with a Goodcents Deli Fresh Subs franchise? A Goodcents Deli Fresh Subs franchised restaurant makes on average $760,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
This compares to $838,000 yearly revenue for similar sandwich franchises. Below are a few Goodcents Deli Fresh Subs competitors as a comparison:
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Goodcents Deli Fresh Subs Franchise Disclosure Document
Frequently Asked Questions
How many Goodcents Deli Fresh Subs locations are there?
As of the latest data, Goodcents Deli Fresh Subs operates a total of 66 locations, comprising 65 franchise-owned units and 1 company-owned unit.
What is the total investment required to open a Goodcents Deli Fresh Subs franchise?
The total investment required to open a Goodcents Deli Fresh Subs franchise ranges from $333,000 to $509,000.
What are the ongoing fees for a Goodcents Deli Fresh Subs franchise?
Goodcents Deli Fresh Subs franchisees pay a 6% royalty fee on gross sales and contribute 3.5% of gross sales to a marketing fund.
What are the financial requirements to become a Goodcents Deli Fresh Subs franchisee?
To become a Goodcents Deli Fresh Subs franchisee, candidates are generally required to have a minimum net worth of $200,000 and liquid capital of at least $50,000.
However, Goodcents specifies that the liquid capital requirement is $100,000 per location. These financial prerequisites are designed to ensure that franchisees possess the necessary resources to establish and operate a Goodcents restaurant successfully
How much can a Goodcents Deli Fresh Subs franchise owner expect to earn?
The average gross sales for a Goodcents Deli Fresh Subs franchise are approximately $0.76 million per location. Assuming a 15% operating profit margin, $0.76 million yearly revenue can result in $114,000 EBITDA annually.
Who owns Goodcents Deli Fresh Subs?
Goodcents Deli Fresh Subs is a privately held company founded by Joseph Bisogno.
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