Green + The Grain Franchise FDD, Profits & Costs (2025)
Green + The Grain is a modern salad concept that first debuted in Minneapolis, Minnesota, in 2013. Created by Tiffany Hauser, the business began as a food truck before opening its first brick-and-mortar location in 2015. Since then, the brand has steadily expanded, bringing fresh salad offerings to multiple metropolitan areas across the United States.
In 2023, Green + The Grain Franchising LLC was formed, paving the way for franchise opportunities that officially launched in April 2024. Designed for high-traffic city centers, the franchise model highlights a simplified, single-daypart approach while offering dine-in service, online ordering, and catering options.
The menu showcases a variety of globally inspired salads and wraps, including favorites like The Farmer, Apple + Pear, and Thai Beef Tenderloin. Each dish is crafted with fresh, premium ingredients to deliver both flavor and quality.
What sets Green + The Grain apart is its guiding philosophy known as “The Proprietary Ingredient.” This principle—rooted in quality, experience, balance, and gratitude—shapes the brand’s operations and defines its unique customer experience.
Initial Investment
How much does it cost to start a Green + The Grain franchise? It costs on average between $352,000 – $1,327,000 to start a Green + The Grain franchised restaurant.
The investment for a Green + The Grain franchise covers expenses such as construction, equipment, inventory, and opening operations. The total cost can vary based on several factors, including the specific restaurant model, the market location, and whether the franchisee decides to lease or purchase the property.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $50,000 – $50,000 |
| Rent and Security Deposit | $20,000 – $60,000 |
| Leasehold Improvements | $150,000 – $825,000 |
| Furniture, Fixtures and Equipment | $50,000 – $235,000 |
| Travel and Living Expenses for Training | $2,000 – $5,000 |
| Initial Technology Expense | $3,000 – $4,000 |
| Signage | $5,000 – $20,000 |
| Grand Opening Marketing | $15,000 – $20,000 |
| Professional Fees | $3,000 – $10,000 |
| Insurance | $2,000 – $3,000 |
| Supplies | $2,000 – $10,000 |
| Additional Funds (Initial 3 Months) | $50,000 – $85,000 |
| Total | $352,000 – $1,327,000 |
Average Revenue (AUV)
How much revenue can you make with a Green + The Grain franchise? A Green + The Grain franchised restaurant makes on average $1,189,000 in revenue (AUV) per year.
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Frequently Asked Questions
How many Green + The Grain locations are there?
As of the most recent data, Green + The Grain operates six company-owned locations in the Minneapolis–St. Paul metro area.
What is the total investment required to open a Green + The Grain franchise?
The total investment required to open a Green + The Grain franchise ranges from $352,000 to $1,327,000.
What are the ongoing fees for a Green + The Grain franchise?
Franchisees of Green + The Grain are subject to ongoing fees that include a 6 % royalty fee—deducted from monthly sales to maintain support and brand systems—and a 3 % marketing fee, which contributes to company-wide promotional and advertising campaigns.
What are the financial requirements to become a Green + The Grain franchisee?
To qualify as a Green + The Grain franchisee, candidates are required to have a minimum net worth of $1 million and at least $250,000 in liquid capital. These financial requirements ensure that franchise owners have the resources to cover the initial investment and support ongoing operations.
How much can a Green + The Grain franchise owner expect to earn?
The average gross sales for a Green + The Grain franchise are approximately $1.19 million per location. Assuming a 15% operating profit margin, $1.19 million yearly revenue can result in $179,000 EBITDA annually.
Who owns Green + The Grain?
The Green + The Grain franchise is owned by Green + The Grain Franchising LLC, which was established in 2023 to expand the brand through franchising.
Disclaimer
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