Joe Homebuyer Franchise FDD, Profits & Costs (2025)
Joe Homebuyer is a turnkey real estate acquisition franchise that offers creative solutions for homeowners looking to sell their properties quickly and efficiently. Founded in 2015 by Mark Stubler, the company has expanded from its original location into a multi-location national franchise operation.
Joe Homebuyer is headquartered in the United States and began franchising to provide aspiring entrepreneurs with a proven system for buying, fixing, and wholesaling residential properties.
The franchise specializes in acquiring discounted single and multi-family properties, often without requiring franchisees to use their own capital.
This approach allows franchisees to offer homeowners fair, all-cash offers and close deals in as little as seven days, providing a swift alternative to traditional real estate transactions.
Joe Homebuyer differentiates itself from competitors by offering comprehensive training and support, including personalized marketing strategies, acquisition guidance, and exit strategy coaching. This support system enables franchisees to effectively navigate the real estate market and achieve success.
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Initial Investment
How much does it cost to start a Joe Homebuyer franchise? It costs on average between $131,000 – $444,000 to start a Joe Homebuyer franchised business.
This includes costs for property acquisitions, marketing efforts, technology, and initial operating expenses. The exact amount depends on various factors, including the market conditions, the location, and whether the franchisee chooses to operate from a home office or rent an external office space.
| Type of Expenditure | Estimated Amount |
|---|---|
| Initial Franchise Fee | $50,000 |
| Leasehold Improvements | $0 to $5,000 |
| Furniture, Fixtures, and Equipment | $0 to $9,000 |
| Advertising | $30,000 to $90,000 |
| Signage | $0 to $4,000 |
| Lease and Utilities Deposits | $0 to $4,000 |
| Opening Supplies | $200 to $1,000 |
| Software | $1,000 to $3,000 |
| Travel and Living Expenses | $2,000 to $6,000 |
| Vehicle/Trailer | $0 to $35,000 |
| Insurance | $2,500 to $7,500 |
| Professional Services | $500 to $3,000 |
| Miscellaneous Opening Costs | $0 to $6,000 |
| Additional Funds (6 months) | $40,000 to $70,000 |
| Purchase and Repair of Properties | $5,000 to $150,000 |
| TOTAL | $131,200 to $443,500 |
Average Revenue (AUV)
How much revenue can you make with a Joe Homebuyer franchise? A Joe Homebuyer franchised facility makes on average $322,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
This compares to $322,000 yearly revenue for similar broker/realtor franchises.
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Joe Homebuyer Franchise Disclosure Document
Frequently Asked Questions
How many Joe Homebuyer locations are there?
As of the latest data, Joe Homebuyer operates over 80 franchise-owned locations across 23 states in the United States. The company does not own any corporate locations; all operations are managed by independent franchisees.
What is the total investment required to open a Joe Homebuyer franchise?
The total investment required to open a Joe Homebuyer franchise ranges from $131,000 to $444,000.
What are the ongoing fees for a Joe Homebuyer franchise?
Joe Homebuyer franchisees pay a royalty fee of 4% to 9% based on the transaction type and a fixed $200 monthly marketing fee to support advertising and brand growth.
What are the financial requirements to become a Joe Homebuyer franchisee?
To become a Joe Homebuyer franchisee, you need a minimum net worth of $10,000 and at least $50,000 in liquid capital. The initial franchise fee is $50,000, with total startup costs ranging from $106,000 to $412,000, covering expenses such as training, marketing, and operational setup.
How much can a Joe Homebuyer franchise owner expect to earn?
The average gross sales for a Joe Homebuyer franchise are approximately $0.32 million per location. Assuming a 15% operating profit margin, $0.32 million yearly revenue can result in $48,000 EBITDA annually.
Who owns Joe Homebuyer?
Joe Homebuyer is owned by Mark Stubler and Cody Hofhine, who co-founded Joe Homebuyer in 2019, transforming it into a franchise model specializing in real estate investment opportunities across the United States.
Disclaimer
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