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Nothing Bundt Cakes Franchises Make $1.3M AUV (+ 2023 Costs)

With an investment of (only) $592,000 yet an Average Unit Volume of $1,361,000, Nothing Bundt Cakes franchise seems like a great investment, is this really true?

In this article we’re looking at Nothing Bundt Cakes’ Franchise Disclosure Document to find out whether this franchise is a good investment for a franchisee.

We’ll see how much profits you earn earn with this business, how much does it cost to start a Nothing Bundt Cakes franchise. Finally, we’ll look into whether the profits justify the costs. Let’s dive in!

Key stats

Franchise fee$35,000
Royalty fee6.0%
Marketing fee5.0%
Investment (mid-point)$592,000
Average sales$1,361,000
Sales to investment ratio2.3x
Payback period2-3 years
Minimum net worth$600,000
Minimum liquid capital$150,000
Source: Franchise Disclosure Document 2022
Nothing Bundt Cakes franchise business plan template

Nothing Bundt Cakes Franchise Business Plan

All the stats: startup costs, profits, breakeven, etc.

5-year financial projections built with the FDD

Excellent 4.8/5 based on 70 reviews

Excellent 4.8/5 based on 70 reviews

Nothing Bundt Cakes: an introduction

Founded in 1997 in Las Vegas, Nothing Bundt Cakes sells handcrafted Bundt Cakes. The company was founded by Dena Tripp and Debra Shwetz.

Apart from Bundt cakes, the bakery also offers various retail items like décor and gift, party supplies, etc., making it a perfect one-stop shop for parties and celebrations.

Today, this baked goods restaurant brand has over 430 bakeries operating in the US and Canada.

Nothing Bundt Cakes franchises: pros and cons

In case you are interested in buying a Bundt Cake franchise, here are the advantages and disadvantages you must be aware of:


  • The company helps interested parties in acquiring funding from third-party financing services with which the company has relationships
  • Nothing Bundt Cakes offers intensive training and ongoing support to all its franchisees
  • They also offer territory protection to their franchisees
  • They have a relatively low startup cost ($538,650 mid-point investment cost)


  • Their initial franchise fee is on the higher end of the spectrum at $35,000
  • They have a high 6% royalty fee to which you must add a 5% ad royalty fee
  • They do not allow absentee ownership. They don’t even allow to run a franchise as a part time business
  • A franchise must have 15-20 employees, which can increase the overhead costs

How much does a Nothing Bundt Cakes franchise cost?

You must invest a total of $592,000 to become a Nothing Bundt Cakes franchise.

This number represents the average amount you need to invest. Generally, the investment amount can be as low as $483,600  to as high as $699,700.

In addition to the $35,000 initial franchise fee, the investment cost includes everything a bakery unit needs in the beginning:

  • Formation costs: business license & permits, professional fees, training expenses, opening advertising program, bakery improvements, delivery vehicle, equipment, exterior signage, and point of sale system
  • Operating expenses: rent, insurance, initial inventory, and an additional fund as a runway of the first 3 months’ losses
Type of ExpenditureAmount
Initial Franchise Fee$35,000
Opening advertising$5,000 – $10,000
Formation costs$322,900 – $475,300
Operating expenses$77,900 – $ 116,200
Total$440,800 – $636,500
Source: Franchise Disclosure Document 2022
Nothing Bundt Cakes franchise business plan template

Nothing Bundt Cakes Franchise Business Plan

All the stats: startup costs, profits, breakeven, etc.

5-year financial projections built with the FDD

Excellent 4.8/5 based on 70 reviews

Excellent 4.8/5 based on 70 reviews

How much can you make with a Nothing Bundt Cakes franchise?

 An average Nothing Bundt Cakes franchise makes $1,361,000 per year. 

This number is the average sales of 274 bakeries in 2021. The range is quite wide though: whilst the lowest bakery earned $532,000 in sales in 2020, the most successful franchise grossed a whopping $3,332,000. To give you an idea, here is the breakdown of 2021 AUV by quartile:

Source: Franchise Disclosure Document 2022

How profitable is a Nothing Bundt Cakes franchise?

Luckily, Nothing Bundt Cakes provides a lot of information in its Franchise Disclosure Document for franchisees to assess the financial performance of its bakeries. That’s not something we see in most FDDs hence a good news for those who are considering starting a Nothing Bundt Cakes franchise.

As per the 2022 FDD, the average franchise makes $329,000 in profits per year. This is a 22.6% EBITDA margin, much higher than restaurant franchises in general.

Profit and lossAmount% revenue
Net Revenues$1,458,251100%
Other Expenses$192,17313.2%
Source: Franchise Disclosure Document 2022

Is a Nothing Bundt Cakes franchise a good investment?

For us to assess whether Nothing Bundt Cakes is a good investment, we need to look at the investment payback period. In other words, we need to look at the number of years it takes you, as the franchisee, to reimburse your initial investment.

As per our analysis, owning a Nothing Bundt Cakes franchise is a excellent investment opportunity: the payback period only is only 2 to 3 years. This means that, on average, you would recoup your original investment within 2 to 3 years after starting the business.

That’s clearly a great payback, and much better than most restaurant and bakery franchises.

Nothing Bundt Cakes franchise business plan template

Nothing Bundt Cakes Franchise Business Plan

All the stats: startup costs, profits, breakeven, etc.

5-year financial projections built with the FDD

Excellent 4.8/5 based on 70 reviews

Excellent 4.8/5 based on 70 reviews

How does it compare vs. other franchises?

FranchiseInvestment ($)Sales ($)Payback (years)Min. net worth ($)Min. liquid capital ($)
Dunkin' Donuts,0001,056,5211.44.9500,000250,000
Krispy Kreme,0003,400,0004.11.62,000,000300,000
Little Caesars,022,850798,1130.88.5350,000150,000
Steak 'n Shake, Milshakes815,6261,346,3321.74.01,500,000500,000
Crumbl Cookies,2241,582,0903.12.1300,000150,000
Taco Bell,4131,650,0003.61.91,500,000750,000
Smoothie King,108573,2690.88.0300,000100,000
Jersey Mike's,3231,220,5862.14.7300,000100,000
Nothing Bundt Cakes,6501,307,2802.42.7600,000150,000
Jimmy John's,650874,8451.73.9300,00080,000
Texas Roadhouse,209,5002,955,5340.79.5n.a.200,000
Kung Fu Tea tea250,125353,2371.44.7n.a.25,000
Burger King,242,9501,215,9701.06.81,500,000500,000
Sonic Drive-In,467,0831,617,0001.16.01,000,000500,000
Panera Bread,290,5002,599,4321.15.97,500,0003,000,000
Pizza Hut,575906,9111.06.9700,000350,000
Dairy Queen Cream1,404,2201,143,1800.88.2750,000400,000
Jack in the Box,195,8001,755,5030.812.51,000,000250,000
Papa John’s,6951,101,1273.12.1750,000250,000
Five Guys,2251,203,3662.42.8500,000250,000
Carl’s Jr.,860,3351,419,5160.88.71,000,000500,000
Baskin-Robbins Cream465,100316,8150.79.8250,000125,000
Applebee’s American5,137,9662,356,9650.514.51,000,000500,000
Denny's American3,785,4591,639,5490.415.41,000,000500,000
Papa Murphy's,174580,4411.35.0275,000125,000
Auntie Anne's,692343,1351.55.6300,000100,000
Firehouse Subs,186888,3561.44.6350,000100,000
Tropical Smoothie Cafe,500961,9692.23.0350,000125,000
Marco’s Pizza,625895,5232.03.3400,000100,000
Cold Stone Creamery Cream310,956417,5881.35.0250,000100,000
Church’s Chicken,195,1471,395,0881.25.71,000,000300,000
Moe’s Southwest Grill,3701,013,3611.35.21,000,000100,000
Tim Hortons,242,7501,188,2401.07.0500,000100,000
Checkers & Rally's,8471,039,7731.25.4750,000250,000
Charleys Philly Steaks,806786,2331.54.3500,000100,000
Buffalo Wild Wings,546,9002,534,1480.79.31,500,000750,000
Rita's Ice Cream215,839248,3401.25.8300,000100,000
A&W Restaurants,750851,2121.16.2350,000150,000
Hungry Howie’s Pizza,682806,8991.93.5750,000200,000
McAlister’s Deli,424,9631,865,8611.35.11,000,000500,000
Round Table Pizza,2501,037,8161.35.0500,000200,000
Qdoba Mexican Eats,250972,9621.54.5
Taco John’s,119,0001,124,9801.06.61,000,000400,000
Scooter’s Coffee,143,250797,1010.79.6500,000200,000
Einstein Bros. Bagels,075885,0111.25.71,000,000536,500
Great American Cookies,275452,7711.25.7250,000100,000
Wienerschnitzel dogs873,300880,9801.06.6600,000250,000
Blaze Pizza,4501,096,4321.37.9500,000300,000
Wetzel's Pretzels,571748,8572.03.4300,00050,000
Pizza Ranch,268,3001,174,0880.418.61,000,000297,000
Del Taco,406,8501,345,3411.07.02,000,000500,000
Schlotzsky’s, Salads1,102,9331,053,3330.322.21,000,000300,000
Captain D’s,7781,067,8160.419.01,000,000350,000
Biggby Coffee,575648,3520.320.0300,000100,000
Which Wich,375281,8860.322.2500,000150,000
Marble Slab Creamery Cream407,360251,0520.416.7250,000100,000
Mountain Mike's Pizza,900865,7130.320.0300,000100,000
Huddle House,743712,4280.513.3600,000300,000
L&L Hawaiian Barbecue,350612,9210.333.3500,000150,000
Chicken Salad Chick, Salads651,0001,202,0200.320.0750,000250,000
Golden Chick,975917,6092.52.62,000,000425,000
Waba Grill,000466,5361.06.51,000,000250,000
Bruster’s Ice Cream Cream663,925466,6960.79.5375,000150,000

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