ohDeer Franchise FDD, Profits & Costs (2025)
ohDEER operates within the pest control industry, specializing in natural outdoor solutions for deer, mosquito, and tick problems. The business was established in 2006 by Kurt and Colleen Upham, who initially focused on deer repellent before broadening their services to include mosquito and tick control.
Based in Wayland, Massachusetts, the company launched its franchise program in 2013, quickly expanding into various U.S. regions such as Massachusetts, Maryland, New York, Virginia, and Rhode Island.
What distinguishes ohDEER is its commitment to environmentally responsible pest control. The brand utilizes proprietary, plant-based formulas that are safe for families, pets, and nature. Its signature “Saturation Method” provides comprehensive and consistent protection without relying on toxic chemicals.
Initial Investment
How much does it cost to start a ohDeer franchise? It costs on average between $95,000 – $127,000 to start a ohDeer franchised facility.
This includes costs for vehicles, equipment, supplies, and initial operating expenses. The total investment varies based on several factors, such as the size of the service territory, local market conditions, and whether the franchisee operates from a home office or a leased facility.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $49,500 |
| In-Territory Marketing Management Fee | $5,000 |
| In-Territory Marketing Program (3 months) | $5,000 – $10,000 |
| Tech Fee | $500 |
| Travel and Living Expenses while Training | $1,500 – $3,000 |
| Vehicles (truck and van) | $3,750 – $5,000 |
| Equipment | $7,800 – $8,800 |
| Computer System and End-User Software Licenses | $2,000 – $3,000 |
| Vehicle Paint and Lettering | $2,000 – $4,000 |
| Vehicle Safety Equipment | $600 |
| Initial Inventory of Control Products | $400 – $4,000 |
| Licenses, Certifications, Permits, and Deposits | $600 – $1,200 |
| Legal and Professional Fees | $1,800 – $2,800 |
| Insurance | $5,000 |
| Additional Funds | $10,000 – $25,000 |
| Total | $95,450 – $127,400 (excluding real estate costs) |
Average Revenue (AUV)
How much revenue can you make with a ohDeer franchise? A ohDeer franchised business makes on average $432,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
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Frequently Asked Questions
How many ohDeer locations are there?
As of the latest data, the ohDEER franchise system has 15 open locations across the United States.
What is the total investment required to open a ohDeer franchise?
The total investment required to open aohDeer franchise ranges from $95,000 to $127,000.
What are the ongoing fees for a ohDeer franchise?
ohDEER franchisees are required to pay a royalty fee of 6% of gross sales and an advertising or marketing contribution fee of 2% of gross sales.
Who owns ohDeer?
The franchise is owned by the founders Kurt Upham and Colleen Upham through their company, ohDEER Development (headquartered in Wayland, Massachusetts).
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