Pritikin ICR Franchise FDD, Profits & Costs (2025)
Pritikin ICR is a leading provider of intensive cardiac rehabilitation programs, offering evidence-based lifestyle education to enhance healthcare delivery and extend patients’ healthspan. Founded in 1975 by Nathan Pritikin, the organization has evolved from a health and wellness center in Miami, Florida, to a nationwide network of licensed providers.
Headquartered in Clayton, Missouri, Pritikin ICR began franchising in 2013, offering licenses to healthcare providers such as hospitals and cardiology practices to operate “Pritikin-certified” programs. The Pritikin ICR program is a comprehensive lifestyle change initiative designed to maximize recovery from cardiovascular events and reduce the risk of future heart issues.
It emphasizes regular exercise, a heart-healthy eating plan, and stress management techniques. The program consists of 72 sessions, providing patients with substantially more education in healthy living than traditional cardiac rehab, which typically offers 36 sessions primarily focused on exercise.
Pritikin ICR differentiates itself from traditional cardiac rehabilitation programs by offering a more extensive curriculum that includes not only clinically supervised exercise but also nutrition education, cooking classes, and healthy mindset workshops.
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Initial Investment
How much does it cost to start a Pritikin ICR franchise? It costs on average between $26,000 – $77,000 to start a Pritikin ICR franchised facility.
This includes costs for facility setup, equipment, program materials, and initial operating expenses. The exact amount depends on various factors, including the location, the type of healthcare provider, and whether the franchisee opts to lease or purchase the space for their Pritikin ICR program.
| Type of Expenditure | Amount |
|---|---|
| Training Fee | $19,500 |
| Patient Educational material | $1,200-$6,000 |
| VICR Implementation costs | $0-$5,000 |
| Real Property – rent and deposit | Real Property and deposit |
| Leasehold improvements | $0 |
| Furniture, fixtures, office equipment and supplies | $0 |
| Cooking equipment | $0 – $10,000 |
| Computer and business software | $0 |
| CMS Enrollment application fee | $688 |
| Business Licenses | $0 |
| Professional fees- Legal &Accounting | $5,000 – $10,000 |
| Insurance | $0 |
| Training Expenses | $0 |
| Additional Fees (Vendor, Franchise, etc.) | $0 – $26,000 |
| Total | $26,388 – $77,188 |
Average Revenue (AUV)
How much revenue can you make with a Pritikin ICR franchise? A Pritikin ICR franchised business makes on average $76,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
This compares to $289,000 yearly revenue for similar other healthcare franchises. Below are a few Pritikin ICR competitors as a comparison:
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We have compiled the list of the top 400 franchises across 9 industries. Download the report below.
Pritikin ICR Franchise Disclosure Document
Frequently Asked Questions
How many Pritikin ICR locations are there?
As of the latest available data, Pritikin ICR operates over 230 licensed healthcare provider locations across the United States. These locations include both company-owned and franchised units, but the exact breakdown between company-owned and franchise-owned units is not specified.
What is the total investment required to open a Pritikin ICR franchise?
The total investment required to open a Pritikin ICR franchise ranges from $26,000 to $77,000.
What are the ongoing fees for a Pritikin ICR franchise?
Pritikin ICR franchisees pay a royalty fee of 6% of the gross revenue. Additionally, there is a marketing fee of 2% of gross revenue, which is allocated toward national and regional marketing efforts to promote the Pritikin ICR brand and drive customer traffic to the franchise locations.
What are the financial requirements to become a Pritikin ICR franchisee?
To become a Pritikin ICR franchisee, the financial requirements include a minimum net worth of $500,000 and liquid capital of at least $150,000. These requirements are set to ensure that potential franchisees have the financial stability to invest in and operate a successful Pritikin ICR location.
How much can a Pritikin ICR franchise owner expect to earn?
The average gross sales for a Pritikin ICR franchise are approximately $0.08 million per location. Assuming a 15% operating profit margin, $0.08 million yearly revenue can result in $12,000 EBITDA annually.
Who owns Pritikin ICR?
Pritikin ICR franchise is owned by Pritikin ICR, LLC, a part of the Pritikin group of companies. The franchise is focused on expanding its network of licensed healthcare providers offering intensive cardiac rehabilitation programs.
Disclaimer
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