Pvolve Franchise FDD, Profits & Costs (2025)
Pvolve, which stands for Personal Evolution, is a boutique-style fitness brand that first launched in New York City in 2017. It was created by Rachel Katzman, who developed the method while searching for a workout that could ease her scoliosis symptoms and fit within her holistic approach to health and wellness.
The company, headquartered in New York, began offering franchise opportunities in 2021 and has since grown quickly throughout the United States and Canada. Its programs are built on a science-driven method that combines functional, low-impact exercises with exclusive resistance tools like the p.ball and p.band.
By engaging often-overlooked muscle groups, Pvolve helps participants improve mobility, posture, and overall strength, all while reducing stress on the joints.
Initial Investment
How much does it cost to start a Pvolve franchise? It costs on average between $393,000 – $893,000 to start a Pvolve franchised center.
This includes expenses for studio build-out, specialized equipment, technology systems, and initial working capital. The total investment varies based on several factors, such as the size and layout of the studio, the market location, and whether the franchisee decides to lease or buy the property.
| Type of Expenditure | Amount |
|---|---|
| Franchise Fee | $50,000 |
| Lease, utility & security deposits | $10,000 – $36,000 |
| Design & architectural fees | $12,000 – $30,000 |
| Net leasehold improvements | $128,000 – $490,000 |
| AED and first aid equipment/training | $1,500 – $2,000 |
| Furniture, fixtures & improvements | $75,000 – $85,000 |
| Signage | $7,000 – $15,000 |
| Studio occupancy (3 months) | $0 – $30,000 |
| Audio Visual / IT System | $26,500 – $35,000 |
| Office equipment & supplies | $2,000 – $5,000 |
| Business licenses & permits | $500 – $1,500 |
| Opening Package | $25,000 |
| Insurance | $950 – $1,500 |
| Training expenses | $4,500 – $6,500 |
| Grand opening advertising | $25,000 – $35,000 |
| Additional funds (3 months) | $25,000 – $45,000 |
| TOTAL ESTIMATED INITIAL INVESTMENT | $392,950 – $892,500 |
Average Revenue (AUV)
How much revenue can you make with a Pvolve franchise? A Pvolve franchised location makes on average $882,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
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Frequently Asked Questions
How many Pvolve locations are there?
As of the most recent data, Pvolve operates 6 studios across the United States, which include both company-owned and franchise locations.
What is the total investment required to open a Pvolve franchise?
The total investment required to open a Pvolve franchise ranges from $393,000 to $893,000.
What are the ongoing fees for a Pvolve franchise?
Pvolve franchisees are required to pay a royalty fee of 7% of their gross sales along with an advertising and marketing fee of 2%. These ongoing fees support the brand’s operations, national promotions, and continued growth while ensuring franchisees benefit from consistent brand visibility and support.
What are the financial requirements to become a Pvolve franchisee?
To qualify as a Pvolve franchisee, you must have at least $200,000 in liquid capital—readily available cash or cash-equivalent assets—and a minimum net worth of $500,000. These requirements are in place to ensure franchisees have the financial strength to cover the initial investment and sustain the ongoing operations of a Pvolve studio.
How much can a Pvolve franchise owner expect to earn?
The average gross sales for a Pvolve franchise are approximately $0.88 million per location. Assuming a 15% operating profit margin, $0.88 million yearly revenue can result in $132,000 EBITDA annually.
Who owns Pvolve?
The Pvolve franchise is owned by Pvolve, Inc., the company founded by Rachel Katzman in 2017.
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