Salty Paws Franchise FDD, Profits & Costs(2025)
Salty Paws is a unique franchise specializing in dog-friendly ice cream parlors. Founded in 2018 by Suzanne Tretowicz in Rehoboth Beach, Delaware, the company has established itself as the first doggie ice cream shop in the United States.
Salty Paws began franchising in 2019 and has since expanded to multiple locations across the country. The franchise offers a variety of dog-friendly ice cream flavors, prepared using proprietary recipes, along with a wide selection of toppings, frozen treats, and snacks.
This service-oriented business serves as a destination for pet owners to bring their dogs, providing fresh, healthy, and dog-friendly ice cream and snacks available for carry-out or on-premises consumption.
The franchise is actively seeking to expand its presence and is currently offering new franchise opportunities across various U.S. states, including Alaska, Alabama, Arizona, Colorado, Connecticut, Delaware, Florida, Georgia, and many others.
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Initial Investment
How much does it cost to start a Salty Paws franchise? It costs on average between $99,000 – $176,000 to start a Salty Paws franchised store.
This includes costs for construction, equipment, inventory, and initial operating expenses. The exact amount depends on various factors, including the type of space selected, the location, and whether the franchisee chooses to lease or purchase the property.
Average Revenue (AUV)
How much revenue can you make with a Salty Paws franchise? A Salty Paws franchised outlet makes on average $264,000 in revenue (AUV) per year.
This compares to $886,000 yearly revenue for similar pet retail franchises.
Below are a few competitors in comparison:
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Salty Paws Franchise Disclosure Document
Frequently Asked Questions
How many Salty Paws locations are there?
As of the latest data, Salty Paws operates 11 locations across the United States. These establishments are a mix of company-owned and franchised stores, offering dog-friendly ice cream and related products.
What is the total investment required to open a Salty Paws franchise?
The total investment required to open a Salty Paws franchise ranges from $99,000 to $176,000.
What are the ongoing fees for a Salty Paws franchise?
Salty Paws franchisees pay a 6% royalty fee on gross sales and a 1% advertising fee. These fees support brand development, operational support, and marketing efforts to drive customer traffic and maintain consistency across all locations.
What are the financial requirements to become a Salty Paws franchisee?
To become a Salty Paws franchisee, candidates are required to have a minimum net worth between $100,000 and $150,000, along with liquid capital ranging from $30,000 to $55,000. These financial prerequisites ensure that franchisees possess the necessary resources to establish and operate a Salty Paws location effectively.
How much can a Salty Paws franchise owner expect to earn?
The average gross sales for a Salty Paws franchise are approximately $0.26 million per location. Assuming a 15% operating profit margin, $0.26 million yearly revenue can result in $39,000 EBITDA annually.
Disclaimer
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