Showhomes Franchise FDD, Profits & Costs (2025)
Showhomes, established in 1986, is a leading franchise in the home staging and design industry with its headquarters in Nashville, Tennessee. The brand entered franchising in 1994 and has grown steadily, now operating in more than 50 markets across the United States.
Focused on helping homeowners and real estate professionals sell properties more quickly and at higher prices, Showhomes has staged over 35,000 houses with a combined value exceeding $11 billion.
The franchise provides a full range of services, such as professional home staging, interior makeovers, design consulting, and short-term rental styling.
One of its signature offerings is the Home Manager program, which places qualified individuals in vacant properties to keep them in pristine, show-ready condition, increasing their attractiveness to buyers.
Initial Investment
How much does it cost to start a Showhomes franchise? It costs on average between $40,000 – $180,000 to start a Showhomes franchised facility.
This includes expenses for training, marketing, supplies, and initial operating funds. The total investment varies based on factors such as the size of the territory, local market conditions, and whether the franchisee operates from a home office or leases commercial space.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $12,995 |
| Travel, Lodging and Meals for Initial Training | $0 |
| Rent – Office | $0 – $1,500 |
| Rent – Storage and/or Warehouse | $0 – $1,500 |
| Opening Advertising, Marketing and Promotion | $2,000 – $5,000 |
| Staging and Design Inventory | $0 – $70,000 |
| Office Equipment, Supplies and Optional Equipment | $1,000 – $2,500 |
| Insurance | $150 – $600 |
| Required Licenses and Permits | $250 – $2,000 |
| Professional Fees and Deposits | $500 – $3,500 |
| Additional Funds for the first 90 days | $20,000 – $50,000 |
| TOTAL | $39,895 – $179,595 |
Average Revenue (AUV)
How much revenue can you make with a Showhomes franchise? A Showhomes franchised business makes on average $446,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
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Frequently Asked Questions
How many Showhomes locations are there?
As of the most recent data, Showhomes operates 22 franchised locations across the United States.
What is the total investment required to open a Showhomes franchise?
The total investment required to open a Showhomes franchise ranges from $40,000 to $180,000.
What are the ongoing fees for a Showhomes franchise?
Franchisees of Showhomes pay a royalty fee of around 15% of gross sales. In addition, there is a marketing or advertising fee of about 2% of gross sales.
What are the financial requirements to become a Showhomes franchisee?
To qualify as a Showhomes franchisee, you are required to have a minimum net worth of about $100,000 and at least $50,000 in liquid capital to cover startup and operating expenses.
How much can a Showhomes franchise owner expect to earn?
The average gross sales for a Showhomes franchise are approximately $0.45 million per location. Assuming a 15% operating profit margin, $0.45 million yearly revenue can result in $68,000 EBITDA annually.
Who owns Showhomes?
The Showhomes franchise is owned by Matt Kelton.
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