Shuckin Shack Franchise FDD, Profits & Costs (2025)
Shuckin’ Shack is a seafood restaurant franchise that specializes in casual dining with a focus on oysters, seafood platters, and a variety of Southern-inspired dishes. The franchise was founded in 2007 in Wilmington, North Carolina, where it first gained popularity for its fresh oysters and laid-back atmosphere.
Today, Shuckin’ Shack is headquartered in Wilmington and has expanded its presence across multiple states, offering both dine-in and take-out services in a fun, family-friendly environment. The franchise began offering opportunities for franchising in 2012 and has grown steadily ever since.
Shuckin’ Shack differentiates itself from competitors by combining a welcoming coastal vibe with a dedication to fresh, sustainably sourced seafood. Their menu also includes a range of Southern comfort food and craft beer selections that complement the seafood offerings.
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Initial Investment
How much does it cost to start a Shuckin Shack franchise? It costs on average between $457,000 – $1,401,000 to start a Shuckin Shack franchised restaurant.
This includes costs for construction, equipment, inventory, and initial operating expenses. The exact amount varies depending on factors such as the type of Shuckin’ Shack location, the chosen site, and whether the franchisee opts to lease or purchase the property.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $45,000 |
| Training and Opening Fee | $15,000 |
| Construction and Leasehold Improvements | $232,000 – $803,540 |
| Lease Deposits and Rent – Three Months | $10,000 – $30,000 |
| Furniture, Fixtures and Equipment | $103,000 – $332,353 |
| Signage | $1,400 – $21,954 |
| Computer, Software and Point of Sales System | $8,600 – $14,750 |
| Grand Opening Marketing | $1,500 – $7,800 |
| Initial Inventory | $15,000 – $16,500 |
| Utility Deposits and Miscellaneous Opening Costs | $1,000 – $20,432 |
| Insurance Deposits – Three Months | $750 – $9,000 |
| Travel for Initial Training | $700 – $8,000 |
| Professional Fees | $1,000 – $2,500 |
| Licenses and Permits | $1,800 – $24,591 |
| Additional Funds – Three Months | $20,000 – $50,000 |
| Total Estimate | $456,750 – $1,401,420 |
Average Revenue (AUV)
How much revenue can you make with a Shuckin Shack franchise? A Shuckin Shack franchised restaurant makes on average $1,142,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
This compares to $919,000 yearly revenue for similar seafood franchises. Below are a few Shuckin Shack competitors as a comparison:
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Shuckin Shack Franchise Disclosure Document
Frequently Asked Questions
How many Shuckin Shack locations are there?
As of the latest data, Shuckin’ Shack Oyster Bar operates a total of 22 locations, comprising 20 franchise-owned units and 2 company-owned units.
What is the total investment required to open a Shuckin Shack franchise?
The total investment required to open a Shuckin Shack franchise ranges from $457,000 to $1,401,000.
What are the ongoing fees for a Shuckin Shack franchise?
The Shuckin’ Shack franchise requires a royalty fee of 6% of gross sales. Additionally, franchisees are obligated to contribute to a marketing and advertising fund, which is set at 2% of their gross sales.
These ongoing fees support the brand’s operational structure and contribute to national marketing initiatives aimed at driving consumer awareness and franchise growth.
What are the financial requirements to become a Shuckin Shack franchisee?
To become a Shuckin’ Shack franchisee, the minimum net worth required is $500,000, with at least $150,000 in liquid capital.
These requirements ensure that potential franchisees have the financial resources to cover startup costs, including the initial franchise fee, construction, and equipment expenses, while maintaining the ability to handle ongoing operational costs.
How much can a Shuckin Shack franchise owner expect to earn?
The average gross sales for a Shuckin Shack franchise are approximately $1.14 million per location. Assuming a 15% operating profit margin, $1.14 million yearly revenue can result in $171,000 EBITDA annually.
Who owns Shuckin Shack?
Shuckin’ Shack franchise is owned by Shuckin’ Shack Oyster Bar, LLC, which is a privately held company.
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