Skin Experts Franchise FDD, Profits & Costs (2025)
Skin Experts by Brentwood Spa is an American skincare franchise that launched in 2021. Based in West Hollywood, California, the company entered franchising the same year, bringing a concept that blends luxury with affordability in facial spa treatments.
The brand’s mission is to make premium skincare solutions available to a wider range of clients. Its menu focuses on advanced facial therapies such as LED, oxygen, and microcurrent treatments, all designed to deliver professional results.
Adding to the experience, Skin Experts incorporates its own QÚL Beauty skincare products, ensuring a tailored approach to skin health.
A key factor that sets the franchise apart is its policy of including all treatment enhancements at no additional charge, which strengthens its reputation for providing exceptional value while maintaining a luxury feel.
Initial Investment
How much does it cost to start a Skin Experts franchise? It costs on average between $375,000 – $865,000 to start a Skin Experts franchised studio.
This covers expenses such as build-out and construction, specialized spa equipment, initial inventory of skincare products, and funds to support early operations. The total investment varies based on several factors, including the size and condition of the site, market location, and whether the franchisee decides to lease or purchase the property.
| Type of Expenditure | New Spa | Existing Spa |
|---|---|---|
| Initial Franchise Fee | $39,500 | $34,500 |
| Continuing Fee (3 months) | $4,500 | $4,500 |
| On-Site Evaluation Fee | $0 – $500 | $0 – $500 |
| Initial Training Program | $3,000 – $6,000 | $3,000 – $6,000 |
| Leased Premises (3 months + deposit) | $16,000 – $30,000 | $12,000 – $22,500 |
| Utility Deposits | $1,000 – $3,000 | $0 |
| Construction and Remodeling | $250,000 – $500,000 | $150,000 – $250,000 |
| Spa Equipment | $15,000 – $30,000 | $15,000 – $30,000 |
| Computer Equipment & Software | $2,000 – $5,000 | $2,000 – $5,000 |
| Furnishings | $60,000 – $70,000 | $60,000 – $70,000 |
| Signage | $12,000 – $20,000 | $12,000 – $20,000 |
| Inventory | $20,000 – $35,000 | $20,000 – $35,000 |
| Supplies | $2,000 – $3,000 | $2,000 – $3,000 |
| Pre-opening Branding and Promotion | $15,000 – $20,000 | $15,000 – $20,000 |
| Local and Online Marketing | $12,000 | $12,000 |
| Insurance | $1,200 – $3,600 | $1,200 – $3,600 |
| Legal and Accounting | $5,000 – $10,000 | $5,000 – $10,000 |
| Licenses and Permits | $500 – $1,500 | $500 – $1,500 |
| Employee Wages (3 months) | $21,000 – $60,000 | $21,000 – $60,000 |
| Additional Funds | $5,000 – $10,000 | $5,000 – $10,000 |
| Total Estimated Investment | $485,600 – $865,100 | $375,100 – $596,100 |
Average Revenue (AUV)
How much revenue can you make with a Skin Experts franchise? A Skin Experts franchised location makes on average $210,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
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Frequently Asked Questions
How many Skin Experts locations are there?
As of the most recent data, Skin Experts by Brentwood Spa operates a total of 3 locations in the United States. All of these are company-owned, with no franchise-owned units currently in operation.
What is the total investment required to open a Skin Experts franchise?
The total investment required to open a Skin Experts franchise ranges from $375,000 to $865,000.
What are the ongoing fees for a Skin Experts franchise?
For a Skin Experts franchise, the ongoing fees include a royalty fee of 6% of gross sales and a marketing and advertising fee of 2% of gross sales. These recurring fees are designed to support the franchisor’s continued services, brand growth, and national marketing initiatives while ensuring franchisees maintain consistent brand visibility in their local markets.
What are the financial requirements to become a Skin Experts franchisee?
To qualify as a Skin Experts franchisee, the minimum net worth requirement is $1,000,000, while the minimum liquid capital needed is $300,000.
How much can a Skin Experts franchise owner expect to earn?
The average gross sales for a Skin Experts franchise are approximately $0.21 million per location. Assuming a 15% operating profit margin, $0.21 million yearly revenue can result in $32,000 EBITDA annually.
Who owns Skin Experts?
Skin Experts franchise is owned by Skin Experts By Brentwood Spa Franchise Inc., a company established to expand the brand’s luxury yet affordable skincare concept through franchising.
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