Social Indoor Franchise FDD, Profits & Costs (2025)
Social Indoor is a pioneering digital advertising franchise that specializes in placing high-definition digital monitors in high-traffic indoor venues such as restaurants, bars, nightclubs, and gyms. Founded in 2018 by industry veteran Tony Jacobson, the company is headquartered in Minnetonka, Minnesota.
The franchise began offering franchising opportunities in 2019, aiming to expand its innovative advertising model across various markets.
Franchisees are responsible for building their local indoor digital advertising networks, which involves selecting venues, installing digital monitors, and selling advertising space to local businesses.
What sets Social Indoor apart from competitors is its focus on delivering advertisements in captive environments where consumers are more likely to engage with the content. Unlike traditional advertising mediums, Social Indoor’s placements ensure that messages cannot be easily ignored or skipped, providing advertisers with a higher likelihood of reaching their target audience.
The most profitable franchises to own in 2025
We have compiled the list of the top 400 franchises across 9 industries. Download the report below.
Initial Investment
How much does it cost to start a Social Indoor franchise? It costs on average between $84,000 – $301,000 to start a Social Indoor franchised center.
This includes costs for equipment, digital displays, installation, and initial operating expenses. The exact amount depends on various factors, including the number of venues selected, the market size, and whether the franchisee chooses to lease or purchase display equipment.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $40,000 – $85,000 |
| Travel and Living Expenses for You During Training | $800 – $2,200 |
| Office Supplies | $250 – $1,100 |
| Furniture, Fixtures and Equipment, Supplies | $0 – $4,400 |
| Training Fee | $2,500 |
| Technology | $0 – $3,300 |
| Business Location Lease Payments – 6 Months | $0 |
| Insurance | $500 – $2,200 |
| Additional Funds – 6 Months | $40,000 – $200,000 |
| Total Estimated Initial Investment | $84,050 – $300,700 |
The most profitable franchises to own in 2025
We have compiled the list of the top 400 franchises across 9 industries. Download the report below.
Social Indoor Franchise Disclosure Document
Frequently Asked Questions
How many Social Indoor locations are there?
As of the latest data, Social Indoor has a total of 56 locations, consisting of 51 franchised units and 5 company-owned units. The franchise has steadily expanded since it began offering franchising opportunities in 2019, growing its presence in multiple markets across the United States.
What is the total investment required to open a Social Indoor franchise?
The total investment required to open a Social Indoor franchise ranges from $84,000 to $301,000.
What are the ongoing fees for a Social Indoor franchise?
Social Indoor franchisees pay a 6% royalty fee on gross sales for ongoing support and system access. Additionally, they contribute a 1% advertising royalty fee to fund national and regional marketing efforts.
What are the financial requirements to become a Social Indoor franchisee?
To qualify as a Social Indoor franchisee, candidates are typically required to have a minimum net worth of $150,000 and liquid capital of at least $50,000. These financial prerequisites ensure that franchisees possess the necessary resources to establish and operate their digital advertising business effectively.
Who owns Social Indoor?
Social Indoor is owned by Tony Jacobson, an entrepreneurial CEO with a demonstrated history of creating and building industry-leading advertising companies.
Jacobson has founded, managed, and acquired some of the nation’s largest non-traditional out-of-home media companies and continues to push new innovations, along with a proven ability to scale companies quickly to a national level.
Disclaimer
Disclaimer: This content has been made for informational and educational purposes only. We do not make any representation or warranties with respect to the accuracy, applicability, fitness, or completeness of the information presented in the article. You should not construe any such information or other material as legal, tax, investment, financial, or other professional advice. Nothing contained in this article constitutes a solicitation, recommendation, endorsement, advertisement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.
All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial and/or legal advice, nor does any information in the article constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.
