The Bagel Nook Franchise FDD, Profits & Costs (2025)
The Bagel Nook is a fast-casual breakfast and bagel franchise celebrated for its inventive “overloaded” bagel creations and small-batch flavored cream cheeses. Established in 2015 in Freehold, New Jersey, the brand continues to operate from its home base in the Garden State.
Franchising began in 2019 as The Bagel Nook expanded its vision to bring its distinctive concept to markets across the country.
Its menu showcases a mix of colorful and playful bagels — from Oreo and Fruity Pebble to other creative twists — complemented by signature cream cheeses like Birthday Cake, Nutella, and Cool Ranch. Guests can also enjoy a full range of breakfast and lunch selections, including sandwiches, wraps, and freshly brewed beverages from the Nook Coffee bar.
The Bagel Nook distinguishes itself through bold flavor experimentation, eye-catching presentation, and a lively, welcoming vibe. In the competitive bagel space, it has earned a strong following with its unique menu combinations, viral social media presence, and signature “crazy bagels” that deliver both taste and visual excitement.
Initial Investment
How much does it cost to start a The Bagel Nook franchise? It costs on average between $603,000 – $1,165,000 to start a The Bagel Nook franchised restaurant.
This investment covers the costs of construction, equipment, inventory, and initial operating expenses required to open a The Bagel Nook location. The total amount varies depending on several factors, including the shop format, geographic location, and whether the franchisee decides to lease or purchase the property.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $30,000 |
| Lease Deposit | $1,500 to $3,500 |
| Utility Deposit | $500 to $1,000 |
| Rent (3 Months) | $4,500 to $15,000 |
| Leasehold Improvements | $350,000 to $750,000 |
| Furniture and Fixtures | $5,000 to $10,000 |
| Signage | $3,000 to $10,000 |
| Equipment | $150,000 to $250,000 |
| Computer Hardware and Software | $5,000 to $15,000 |
| Internet Connection (3 months) | $225 to $500 |
| Initial Inventory | $15,000 to $25,000 |
| Business Permits and Licenses | $500 to $3,000 |
| Insurance | $1,500 to $3,000 |
| Professional Fees | $8,000 to $15,000 |
| Training Expense | $1,000 to $6,000 |
| Grand Opening Advertising | $2,500 |
| Additional Funds (Three Months) | $25,000 |
| Total | $603,225 to $1,164,500 |
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Frequently Asked Questions
How many The Bagel Nook locations are there?
As of the most recent data, The Bagel Nook operates approximately 10 locations across the United States.
What is the total investment required to open a The Bagel Nook franchise?
The total investment required to open a The Bagel Nook franchise ranges from $603,000 to $1,165,000.
What are the ongoing fees for a The Bagel Nook franchise?
Franchisees of The Bagel Nook are required to pay a continuing royalty fee of 6% of their gross sales. In addition, they must contribute 1% of gross sales toward the brand’s marketing and advertising fund.
Who owns The Bagel Nook?
The franchise is owned by Alex Berkowitz, who co-founded the brand (alongside his father, David Berkowitz) and continues as the principal owner of The Bagel Nook.
Disclaimer
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