The Coffee Beanery Franchise FDD, Profits & Costs (2025)
The Coffee Beanery was established in 1976 by JoAnne and Julius Shaw in Dearborn, Michigan, and began offering franchise opportunities in 1985.
Today, the brand is based in Flushing, Michigan, and operates more than 70 cafés across the United States along with about 20 additional locations overseas, making it a recognized player in the specialty coffee market.
The concept serves an extensive menu that goes beyond premium coffee. Guests can enjoy espresso drinks, teas, smoothies, as well as light meal options like sandwiches and wraps.
One of the unique strengths of The Coffee Beanery is its in-house control over the roasting, flavoring, and packaging process. By managing every step, the company maintains consistency and delivers the signature flavor profile that has built customer loyalty over decades.
Initial Investment
How much does it cost to start a The Coffee Beanery franchise? It costs on average between $144,000 – $440,000 to start a The Coffee Beanery franchised restaurant.
This covers expenses for build-out, equipment, initial inventory, and early operating costs. The total investment will vary depending on factors such as store format, geographic location, and whether the franchisee opts to lease or buy the property. The Coffee Beanery offers 4 types of franchises:
| Store Model | Initial Investment |
|---|---|
| Traditional Store Model | $231,700 to $439,900 |
| Co-Branded Store Model | $143,700 to $342,900 |
| Convenience Store Model | $152,700 to $389,900 |
| Drop-Down Container Store Model | $268,700 to $374,900 |
We are summarizing below the main costs associated with opening a Traditional Store Model.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $15,000 |
| Opening Inventory and Supplies | $6,500 – $13,000 |
| Equipment, Fixtures, Signage & Leasehold Improvement | $168,000 – $280,000 |
| Initial Launch Marketing Materials | $3,500 – $5,000 |
| First Three Months’ Rent & Security Deposit | $9,000 – $35,000 |
| Training Expenses | $3,000 – $5,000 |
| Miscellaneous Opening Costs | $3,000 – $5,000 |
| Additional Funds—Three Months | $20,000 – $50,000 |
| Computer and POS System | $3,700 – $9,900 |
| Drive-Through Related Costs | $0 – $22,000 |
| Total Estimated Initial Investment | $231,700 – $439,900 |
Average Revenue (AUV)
How much revenue can you make with a The Coffee Beanery franchise? A The Coffee Beanery franchised shop makes on average $225,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
Download the Franchise Disclosure Document
Frequently Asked Questions
How many The Coffee Beanery locations are there?
The Coffee Beanery currently operates 27 locations across the United States along with around 20 international stores.
What is the total investment required to open a The Coffee Beanery franchise?
The total investment required to open a The Coffee Beanery franchise ranges from $144,000 to $440,000.
What are the ongoing fees for a The Coffee Beanery franchise?
Franchisees of The Coffee Beanery pay an ongoing royalty fee of 4% of their gross revenue. In addition, they are required to contribute 2% of revenue toward marketing and advertising efforts, which support brand awareness and promotional activities across the system.
What are the financial requirements to become a The Coffee Beanery franchisee?
To qualify as a franchisee with The Coffee Beanery, you need a minimum net worth of $300,000 and at least $125,000 in liquid capital. These financial requirements ensure that franchisees have the necessary resources to cover startup costs and sustain operations during the initial phase of the business.
How much can a The Coffee Beanery franchise owner expect to earn?
The average gross sales for a The Coffee Beanery franchise are approximately $0.23 million per location. Assuming a 15% operating profit margin, $0.23 million yearly revenue can result in $35,000 EBITDA annually.
Who owns The Coffee Beanery?
The Coffee Beanery franchise is owned by the Shaw family, with JoAnne Shaw serving as the company’s chairwoman.
Disclaimer
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