Tide Cleaners Franchise FDD, Profits & Costs (2025)

Tide Cleaners is a prominent franchise specializing in dry cleaning and laundry services. Originally launched as Tide Dry Cleaners in 2008, the brand has since evolved into Tide Cleaners, reflecting its expanded range of services.
The company is headquartered in Cincinnati, Ohio, and began offering franchise opportunities in 2011. As a subsidiary of Procter & Gamble, Tide Cleaners leverages the strength of the Tide brand, renowned for its laundry detergents.
This association provides franchisees with a significant advantage in brand recognition and trust. The franchise offers a comprehensive suite of services, including dry cleaning, wash-and-fold laundry, alterations, and household item cleaning.
A key differentiator is their commitment to innovation and convenience, exemplified by 24/7 drop-off and pickup options, lockers, and campus services, catering to the diverse needs of their clientele.
Initial Investment
How much does it cost to start a Tide Cleaners franchise? It costs on average between $698,000 – $2,517,000 to start a Tide Cleaners franchised facility.
This includes costs for construction, equipment, supplies, and initial operating expenses. The exact amount depends on various factors, including the type of Tide Cleaners location, the market area, and whether the franchisee chooses to lease or purchase the property.
Type of Expenditure | Amount |
---|---|
Furnishings, Fixtures and Equipment | $520,300 – $922,500 |
Signage (Interior & Exterior) | $0 – $10,000 |
POS and Related IT System | $15,000 – $19,000 |
Vehicle | $0 – $55,000 |
Leasehold Improvements | $0 – $1,250,000 |
Total Capital Expenditures | $535,300 – $2,256,500 |
Development Rights Fee | $10,000 |
Initial Franchise Fee | $30,000 |
New Store Marketing Expense | $0 |
Initial Training Travel Expenses | $0 |
Pre-Opening Wages | $18,200 – $30,300 |
Start-up Supplies | $22,700 – $32,000 |
GrE License Fee | $4,000 – $20,000 |
Insurance | $1,800 – $3,000 |
Other Business Set Up Costs | $500 – $3,000 |
3 Months’ Occupancy Cost | $0 – $37,500 |
Additional Funds (3 months) | $75,000 – $95,000 |
Total Other Expenditures | $162,200 – $260,800 |
Total Estimated Initial Investment | $697,500 – $2,517,300 |
Average Revenue (AUV)
How much revenue can you make with a Tide Cleaners franchise? A Tide Cleaners franchised business makes on average $1,375,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
This compares to $466,000 yearly revenue for similar laundry/dry cleaning franchises. Below are a few Tide Cleaners competitors as a comparison:
Tide Cleaners Franchise Disclosure Document
Frequently Asked Questions
How many Tide Cleaners locations are there?
As of the latest data, Tide Cleaners operates 246 locations across the United States.
What is the total investment required to open a Tide Cleaners franchise?
The total investment required to open a Tide Cleaners franchise ranges from $698,000 to $2,517,000.
What are the ongoing fees for a Tide Cleaners franchise?
Tide Cleaners franchisees pay a 6.5% royalty fee on their weekly net sales. They also contribute 4% toward marketing, which includes 2% for national advertising and 2% for local marketing. These fees help support brand growth and promotional efforts.
What are the financial requirements to become a Tide Cleaners franchisee?
To qualify as a Tide Cleaners franchisee, individuals are required to have a minimum net worth of $2 million and at least $1 million in liquid assets.
How much can a Tide Cleaners franchise owner expect to earn?
The average gross sales for a Tide Cleaners franchise are approximately $1.38 million per location. Assuming a 15% operating profit margin, $1.38 million yearly revenue can result in $207,000 EBITDA annually.
Who owns Tide Cleaners?
Tide Cleaners is owned by Procter & Gamble (P&G), one of the world’s largest consumer goods companies. P&G, known for its Tide brand of laundry detergents, launched Tide Cleaners to expand its presence in the fabric care industry.
Disclaimer
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