True Install Franchise FDD, Profits & Costs (2025)
True Install is a specialized sign- and graphics-installation franchise that provides professional installation services for signs, displays, graphics, and artwork. The brand focuses on helping businesses turn their visual concepts into fully installed, customer-ready signage.
True Install offers installation for interior and exterior signs, vinyl graphics, vehicle and wall wraps, architectural finishes, and other visual communication products. The company was founded in 2020 and is headquartered in Plymouth, Michigan, under the parent company Alliance Franchise Brands.
It began franchising in 2023, expanding its service model to entrepreneurs who want to operate a technically skilled, service-based business in the commercial signage field.
True Install sells a business system rather than physical products. Franchisees provide installation services to sign shops, print providers, marketing agencies, and companies across industries that require professional signage installation.
The brand is positioned to support both local businesses and large multi-site clients that need consistent and reliable installation work.
Initial Investment
How much does it cost to start a True Install franchise? It costs on average between $113,000 – $447,000 to start a True Install franchised facility.
This includes costs for equipment, vehicles, tools, technology, and initial operating expenses. The exact amount varies based on factors such as the size of the territory, the type of installation services offered, local market conditions, and whether the franchisee leases or purchases required equipment and workspace.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $45,000 |
| Travel, lodging, meals and payroll for training | $3,000 to $8,848 |
| Service Vehicle | $3,755 to $204,600 |
| Furniture, fixtures, equipment and supplies | $0 to $2,099 |
| Warehouse rental | $0 to $6,185 |
| Computers and Technology | $2,826 to $7,794 |
| Tool Package | $9,827 to $18,768 |
| Marketing and brand identification | $0 to $13,332 |
| KickStart Initial Marketing Deposit | $5,000 |
| Utility deposits | $0 to $750 |
| Professional fees | $4,180 to $10,407 |
| Insurance (3 months) | $3,375 to $13,500 |
| Additional funds and working capital (1st year) | $35,581 to $111,132 |
| TOTAL | $112,544 to $447,415 |
Franchise Disclosure Document
Frequently Asked Questions
How many True Install locations are there?
As of the most recent public information, True Install has 4 operating franchise-owned locations.
What is the total investment required to open a True Install franchise?
The total investment required to open a True Install franchise ranges from $113,000 to $447,000.
What are the ongoing fees for a True Install franchise?
True Install charges an ongoing royalty fee of 7% of gross sales. The brand also requires a marketing and advertising contribution of 2% of gross sales, which supports national and systemwide promotional activities.
Who owns True Install?
True Install is owned by Alliance Franchise Brands.
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