Twinkle Star Dance Franchise FDD, Profits & Costs (2025)
Twinkle Star Dance Academy was founded in 2000 by dancer and educator Tiffany Henderson and has grown into a recognized leader in early childhood dance instruction. Based in Livermore, California, the brand started franchising in 2021, providing entrepreneurs with a complete, ready-to-operate studio model.
The academy focuses on teaching children as young as two years old through a structured program that blends creativity with technique. Students are introduced to a variety of styles, including ballet, tap, jazz, hip-hop, lyrical, and creative movement.
A key driver of TSDA’s growth is its exclusive video-based curriculum, which helps maintain consistency in quality while keeping lessons engaging for young dancers.
What makes the academy stand out in the industry is its strong emphasis on preschool development. Every aspect of the program is designed to nurture both skills and joy in movement, creating a supportive environment where children can progress while having fun.
Initial Investment
How much does it cost to start a Twinkle Star Dance franchise? It costs on average between $102,000 – $200,000 to start a Twinkle Star Dance franchised academy.
This includes costs for studio build-out, dance equipment, initial supplies, and early operating expenses. The total investment can vary based on several factors, including the size of the studio, its location, and whether the franchisee decides to lease or purchase the property.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $5,000 to $15,000 |
| Initial Training Fee | $15,000 |
| Travel and Living Expenses During Training | $0 |
| Rent (3 months) | $4,950 to $16,000 |
| Lease, Utility & Security Deposits | $3,000 to $6,000 |
| Leasehold Improvements | $16,500 to $22,500 |
| Permitting | $1,000 to $2,000 |
| Computer and Office Furniture | $2,000 to $3,100 |
| Equipment, Furniture, Signage, Decor | $14,000 to $21,000 |
| Uniforms | $250 |
| Insurance | $1,350 |
| Technology Fee | $3,000 |
| Grand Opening Promotion | $1,500 to $2,000 |
| Professional Fees | $2,000 to $5,000 |
| Miscellaneous Opening Costs | $2,000 to $4,500 |
| Marketing Set Up Fee and First Three Months | $5,085 |
| Additional Funds During Initial Three Month Period | $25,000 to $50,000 |
| Total | $101,635 to $200,335 |
Average Revenue (AUV)
How much revenue can you make with a Twinkle Star Dance franchise? A Twinkle Star Dance franchised center makes on average $214,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
Download the Franchise Disclosure Document
Frequently Asked Questions
How many Twinkle Star Dance locations are there?
As of the most recent data, there are a total of 7 Twinkle Star Dance Academy locations in the U.S.
What is the total investment required to open a Twinkle Star Dance franchise?
The total investment required to open a Twinkle Star Dance franchise ranges from $102,000 to $200,000.
What are the ongoing fees for a Twinkle Star Dance franchise?
Franchisees of Twinkle Star Dance Academy pay a royalty fee of 6% of gross sales. In addition, they contribute a marketing or advertising fee of 2% of gross sales. These ongoing fees are required throughout the duration of the franchise agreement and support both the franchisor’s operations and brand-wide promotional efforts.
What are the financial requirements to become a Twinkle Star Dance franchisee?
To qualify as a Twinkle Star Dance Academy franchisee, you need a minimum net worth of $100,000 and at least $100,000 in liquid capital. These financial requirements ensure that potential owners have the overall financial stability and readily available funds necessary to cover the investment and support the early stages of operating the franchise.
How much can a Twinkle Star Dance franchise owner expect to earn?
The average gross sales for a Twinkle Star Dance franchise are approximately $0.21 million per location. Assuming a 15% operating profit margin, $0.21 million yearly revenue can result in $32,000 EBITDA annually.
Who owns Twinkle Star Dance?
The Twinkle Star Dance franchise is owned by Tiffany Henderson, a professional dancer and educator who founded the brand in 2000 and continues to lead its growth and development through franchising.
Disclaimer
Disclaimer: This content has been made for informational and educational purposes only. We do not make any representation or warranties with respect to the accuracy, applicability, fitness, or completeness of the information presented in the article. You should not construe any such information or other material as legal, tax, investment, financial, or other professional advice. Nothing contained in this article constitutes a solicitation, recommendation, endorsement, advertisement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.
All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial and/or legal advice, nor does any information in the article constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.
