Wonderly Lights Franchise FDD, Profits & Costs (2025)
Wonderly Lights is a home-service franchise that focuses on high-quality exterior lighting for residential and commercial properties. The brand delivers a complete solution that includes installing, taking down, storing, and maintaining holiday lights, as well as offering permanent lighting and landscape illumination options.
Homeowners and businesses turn to the franchise because it provides polished, design-driven results without the stress of doing the work themselves. The service removes the safety concerns, time commitment, and complications that come with handling exterior lighting on their own.
Launched in 2022, the company began franchising right away under the Buzz Franchise Brands umbrella. Its headquarters is located in Virginia Beach, Virginia.
A key differentiator for Wonderly Lights is its efficient, technology-enabled system. Franchise owners rely on modern tools for scheduling, job tracking, and billing, which help streamline day-to-day tasks and improve overall productivity.
Initial Investment
How much does it cost to start a Wonderly Lights franchise? It costs on average between $124,000 – $142,000 to start a Wonderly Lights franchised facility.
This covers expenses such as equipment, vehicles, lighting inventory, and the upfront costs needed to begin operations. The total investment varies based on factors like the territory size, local labor and material costs, seasonality, and whether the franchise owner starts with a part-time, seasonal model or builds a full year-round lighting business.
| Type of Expenditure | Amount |
|---|---|
| Initial Franchise Fee | $29,500 |
| Mailer Program Set-Up Fee | $1,000 |
| Mailing List Fee | $375 |
| Postcard Fees | $12,900 |
| SEO Fees | $3,600 |
| Digital Marketing Fees | $24,000 |
| Start Up Inventory Package – Lights, Greenery, Bows | $27,285 |
| Start Up Equipment Package – Tools, Ladders, Safety | $5,447 |
| Trailer (including decals and upfit) | $8,951 |
| Financial Management Training | $200 to $600 |
| Initial Training Expenses | $1,000 to $2,000 |
| Insurances | $1,800 to $3,600 |
| Professional Fees | $300 to $1,000 |
| Licenses & Certifications | $0 to $1,500 |
| Integrated Business Management Fee | $395 to $1,185 |
| Chatbot Fee | $500 to $1,500 |
| Bookkeeping Services | $350 to $1,185 |
| Computer, Internet Devices, Phones, Software Setup | $0 to $1,800 |
| Additional Funds for 3 Months | $6,000 to $15,000 |
| Total Estimated Investment – Single Franchise | $123,603 to $142,428 |
Average Revenue (AUV)
How much revenue can you make with a Wonderly Lights franchise? A Wonderly Lights franchised location makes on average $105,000 in revenue (AUV) per year.
Here is the extract from the Franchise Disclosure Document:
Wonderly Lights Franchise Disclosure Document
Frequently Asked Questions
How many Wonderly Lights locations are there?
As of the latest publicly available data, Wonderly Lights has about 40 total locations.
What is the total investment required to open a Wonderly Lights franchise?
The total investment required to open a Wonderly Lights franchise ranges from $124,000 to $142,000.
What are the ongoing fees for a Wonderly Lights franchise?
Ongoing fees for a Wonderly Lights franchise include a royalty fee of 7% of monthly gross sales, plus a marketing/advertising fee of 2% of monthly gross sales.
Who owns Wonderly Lights?
Wonderly Lights franchise is owned by Buzz Franchise Brands, a Virginia-based franchisor that develops and operates service-focused franchise systems.
Disclaimer
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